Chief Marketing Officer

In this role as the Chief Marketing Officer (CMO), you will be responsible for leading the digital transformation and enhancing customer engagement, aligning marketing strategies with broader business objectives. Your role will involve strategic planning to develop and implement comprehensive marketing strategies, brand management to develop the company brand, and ensuring brand consistency. You will conduct market research to understand customer preferences and market trends, design and execute marketing campaigns with product managers, and develop buyer journeys for each product. Key Responsibilities: - Lead the marketing team by setting objectives, providing guidance, and ensuring effective execution of marketing plans. - Utilize a deep understanding of digital marketing channels including social media and SEO to leverage digital platforms effectively. - Monitor and analyze the effectiveness of marketing communications efforts using metrics and KPIs to inform future strategies. - Plan and manage marketing budgets, optimizing spending to achieve maximum return on investment. - Collaborate with other departments such as sales, product development, and customer service to ensure alignment and effective execution of marketing initiatives. Qualifications Required: - Any Graduate/Post Graduate with relevant experience in marketing leadership roles. - Strong strategic planning and brand management skills. - Experience in market research, product promotion, and developing buyer journeys. - Proficiency in digital marketing channels and budget management. - Excellent leadership and team management abilities.,