Channel Sales Executive

Sales Executive – Channel Partner Development (Delhi NCR)

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Company Overview:

Nova

Job Summary:

Sales Executive – Channel Partner Development

Key Responsibilities:

·        Identify and recruit new retail counters, dealers, and shop owners across Delhi NCR.

install Nova display boards, window stickers, fascia branding, product stands

·        Ensure retail counters are fully equipped with updated samples, catalogs, and promotional materials.

·        Conduct regular market visits to maintain relationships and resolve issues.

·        Train shop staff on product features and pricing to improve conversion.

·        Achieve monthly sales targets through channel partners.

·        Monitor stock movement, order placements, and product feedback.

Requirements:

·        2–4 years of experience in retail/channel sales (FMCG, building materials, home décor preferred).

·        Strong negotiation and relationship-building skills.

·        Experience in branding execution at store level.

·        Field-oriented and familiar with Delhi NCR markets.

·        Excellent communication and follow-up abilities.

KPIs:

·        Number of new counters onboarded.

·        Sales growth from new and existing counters.

·        Number of retail shops with Nova branding (boards/stickers).

·        Counter staff engagement and product awareness.