Channel Management Lead

Position Summary

The Channel Lead will drive the expansion and performance of the companys channel partner network to boost residential and small C&I solar sales across India. This role includes partner acquisition, performance management, training, and ensuring seamless customer experiences while aligning with business goals.

Key Responsibilities

• Channel Strategy:

  Develop and execute strategies to grow channel presence in target markets.

• Partner Onboarding:

  Identify, recruit, and onboard new dealers, EPCs, and installers.

• Sales Enablement:

  Set sales targets, monitor performance, and support partners to meet goals.

• Training & Support:

  Deliver training on products, sales, installation, and service.

• Relationship Management:

  Maintain strong partner relationships and ensure long-term collaboration.

• Market Insights:

  Track market trends and competitor activity to refine strategies.

• Marketing Support:

  Work with marketing to provide branding and lead-gen tools.

• Compliance:

  Ensure partners meet quality, regulatory, and company standards.

• Reporting:

  Analyze channel data and report KPIs to leadership.

• Customer Experience:

  Ensure end-to-end customer satisfaction through partner engagement.

Experience & Qualifications

• 5+ years in channel sales or partner management, ideally in solar/renewables
• Proven success managing dealer networks, especially in residential/small C&I sectors
• Engineering degree (Electrical/Mechanical) preferred; MBA is a plus

Skills & Competencies

• Strong sales, negotiation, and relationship management skills
• Market analysis and strategic thinking
• Proficiency in CRM tools, MS Excel, and PowerPoint
• Knowledge of solar systems and Indian regulatory landscape is an advantage
• Fluent in English & Hindi; regional languages preferred
• Willingness to travel extensively