Channel Account Manager

Role Overview: As a Channel Account Manager (CAM), your primary responsibility will be to establish and maintain strong partnerships with channel partners such as resellers, distributors, and system integrators. Your main objective will be to drive sales growth through indirect sales channels by providing support, training, and resources to enable partners to effectively sell the company's products and services. Key Responsibilities: - Identify, onboard, and manage relationships with resellers, distributors, VARs, and system integrators. - Develop and implement partner enablement programs to enhance partner sales capabilities. - Act as the main point of contact for channel partners and address any escalations. - Drive revenue growth through channel partners by setting and meeting sales targets. - Collaborate with partners to create joint business plans and go-to-market strategies. - Identify new sales opportunities within existing partnerships. - Provide continuous sales and technical training to ensure partners are well-versed in the product portfolio. - Create marketing and sales collateral to support partners in their sales efforts. - Organize webinars, workshops, and partner events to increase engagement. - Monitor and analyze partner performance metrics such as sales pipeline, revenue, and deal closures. - Collaborate with internal teams including sales, marketing, and product teams to align strategies. - Gather feedback from partners to enhance products, pricing, and market positioning. - Assist partners in closing deals through joint sales calls, negotiations, and product demos. - Identify new partner recruitment opportunities to expand the company's channel ecosystem. Qualification Required: - 10+ years of experience in channel sales or partner management, preferably in software (MDM, UEM, cybersecurity, or SaaS). - Strong understanding of the partner ecosystem, including key distributors and resellers. - Proven track record of building and scaling successful channel programs. - Excellent relationship-building, negotiation, and communication skills. - Demonstrated ability to achieve or exceed channel sales targets. - Capability to work independently in a fast-paced, dynamic environment. - Willingness to travel locally and regionally. - Bachelor's degree from a recognized university with a Master's in business studies. Additional Details: The company is looking for candidates with experience in MDM/UEM vendors and familiarity with distributor-led and direct reseller models would be advantageous.,