Campaign Orchestration Senior Associate

2 - 6 years

1 - 5 Lacs

Posted:4 hours ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

As a Campaign Orchestration Senior Associate in our Connected Sales & Marketing function, you will play a key role in the success of the firms enterprise marketing campaign(s). Supporting the Campaign Strategist and Specialist and working with a team, you will assist in orchestrating a cross-functional marketing pod focused on designing, executing, launching and optimizing the campaign. These data-driven campaigns leverage a digital-first approach that target high-value clients and prospects, while bringing our brand to life.

Your Day-to-Day May Include:

Assisting with the development of comprehensive campaign execution plans with clear timelines, dependencies, and resource requirements in partnership with the Campaign Strategist and Specialist

Managing the day-to-day operations of marketing campaigns, including coordinating deliverables, tracking progress, and troubleshooting issues

Attending facilitating cross-functional campaign team meetings to align stakeholders, provide status updates, and drive decision-making

Partnering with GTM Analytics to track performance metrics and synthesize reporting insights for stakeholder communication

Coordinating with Content, Creative/Brand , Web and other cross-functional teams to ensure projects and tasks stay on track and are approved

Managing campaign execution within marketing automation platforms and project management systems

Documenting campaign processes, learnings, and best practices to drive continuous improvement

Supporting the Campaign Strategist in preparing campaign results to present to leadership

Other duties as assigned

You Have the Following Technical Skills and Qualifications:

Bachelor's degree in Marketing, Business, Communications or related field

3-6 years of experience in marketing campaign management or marketing operations

Demonstrated proficiency with marketing automation platforms (e.g., Marketo) and CRM systems

Strong project management skills with experience using project management tools (e.g., Wrike)

Strong understanding of integrated marketing campaign execution in a B2B environment

Proven ability to manage multiple priorities in a fast-paced environment while maintaining attention to detail

Strong communication and interpersonal skills with the ability to collaborate effectively across functions

Experience with marketing analytics and performance reporting

Adaptability to evolving priorities and agility in responding to market changes

Can travel as needed

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