Business Transformation Manager - Media and Marketing

5 - 10 years

20 - 25 Lacs

Posted:1 month ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Job Title:

Manager - Media and Marketing Business Transformation

Job Type:

Permanent, Full-time

Function:

Information Technology

Business:

Godrej Consumer Products Limited

Location:

Mumbai, Maharashtra, India

About Godrej Industries Group (GIG)

At the Godrej Industries Group, we are privileged to serve over 1.1 billion consumers globally through our businesses with market leadership positions in the consumer products, real estate, agriculture, financial services and chemicals industries.
https: / / www.godrejindustries.com /

About Godrej Consumer Products Limited (GCPL)

Godrej Consumer Products is a leading emerging markets company. As part of the over 125-year young Godrej Group, we are fortunate to have a proud legacy built on the strong values of trust, integrity and respect for others. At the same time, we are growing fast and have exciting, ambitious aspirations.
https://www.godrejcp.com/

About the role

As Media and Marketing Business Transformation Manager you will be responsible for driving strategic digital transformation projects in media and marketing. This role focuses on digital innovation, automations and data-driven insights to optimise media investments, streamline and automate operations and enhance decision making. The ideal candidate will bring a blend of strategic thinking, analytical expertise, technical proficiency and stakeholder management skills to lead digital solutions and drive business impact.

Key Responsibilities

  • Digital Transformation & Product Innovation
    • Develop and execute a product roadmap for automation and decision-making tools to optimise Media investments, marketing campaigns, performance marketing and other activations to maximise ROI
    • Launch and scale digital solutions leveraging the latest technologies to drive efficiencies in media planning and marketing operations
    • Lead the deployment of automated data pipelines and dashboards to enable real-time performance monitoring and decision-making
    • Design intuitive, data-driven dashboards to enhance visibility into key business metrics and optimise operational performance
    • Develop global product strategies that leverage cross-country learnings for scalability and efficiency
    • Analyse and streamline existing business processes, identifying areas for improvement and automation
  • Product management
    • Own the end-to-end lifecycle of digital products, from ideation to launch and post-deployment tracking
    • Evaluate ever-evolving technology landscape and recommend best-fit off the shelf products/technologies/partners
    • Oversee end-to-end project management by developing detailed plans, tracking progress, managing scope, schedule, and budget changes, ensuring effective communication, maintaining comprehensive documentation, delivering quality outputs, and conducting post-project evaluations to drive continuous improvement
    • Manage vendor relationships and cross-functional coordination to ensure seamless execution
  • Cross-Functional Collaboration & Stakeholder Management
    • Partner within business transformation, media teams, brand teams, external agencies, and senior leaders to implement digital initiatives effectively
    • Act as a strategic bridge between business and technology, ensuring alignment on transformation goals
    • Champion a culture of data-led decision-making, fostering innovation in media and marketing strategies

Who are we looking for?

Education

  • BE / B-Tech in Computer Science from a premier institute
  • MBA is preferred

Experience

  • Minimum 5+ years in media/marketing transformation, digital strategy, or product management within FMCG industry

Skills

  1. Strong expertise in analytics, automation, AI/ML applications, web development and decision-making tools
  2. Ability to evaluate various technologies/products/partners and recommend best-fit options
  3. A self-starter with ability to lead multi-disciplinary projects across various functions. Proven ability to lead cross-functional teams, manage vendors, and collaborate with senior leadership
  4. Ability to translate complex business problems into scalable, tech-enabled solutions
  5. Strong analytical and problem-solving skills, with the ability to interpret complex data sets, extract actionable insights, and translate findings into business recommendations
  6. Should possess a strong business understanding of Media and Marketing, with the ability to understand and analyse trends in marketing and Media, Media and marketing KPIs and FMCG competitive landscape
  7. Excellent leadership and communication skills
  8. Ability to manage multiple priorities and work in a dynamic, fast-paced environment

What s in it for you?

Be an equal parent

Childcare benefits for the birthing parent, commissioning parent (in case of surrogacy) or adoptive parent, and their partners
  • 6 months of paid leave for primary caregivers, flexible work options on return for primary caregivers
  • 2 months paid leave for secondary caregivers
  • Caregiver travel for primary caregivers to bring a caregiver and children under a year old, on work travel
Coverage for childbirth and fertility treatment

No place for discrimination at Godrej

Gender-neutral anti-harassment policy
Same sex partner benefits at par with married spouses
Coverage for gender reassignment surgery and hormone replacement therapy
Community partnerships and advocacy
Persons with Disability (PwD) care

We are selfish about your wellness

Comprehensive health insurance plans, as well as accident coverage for you and your family, with top-up options
Elder care for those who might need to extend support to senior family members
Preventative healthcare support
Outpatient Department (OPD) coverage, including vaccinations, dental, vision, etc.
Uncapped sick leave
Flexible work options, including remote working and part-time work
Mental wellness and self-care programmes, resources and counselling

Celebrating wins, the Godrej Way

Structured recognition platforms for individual, team and business-level achievements
Digital and offline instant recognition platforms.
https: / / www.godrejcareers.com / benefits /

An inclusive Godrej

Before you go, there is something important we want to highlight. There is no place for discrimination at Godrej. Diversity is the philosophy of who we are as a company. And has been for over a century. It s not just in our DNA and nice to do. Being more diverse - especially having our team members reflect the diversity of our businesses and communities - helps us innovate better and grow faster. We hope this resonates with you.
We take pride in being an equal opportunities employer. We recognise merit and encourage diversity. We do not tolerate any form of discrimination on the basis of nationality, race, colour, religion, caste, gender identity or expression, sexual orientation, disability, age, or marital status and ensure equal opportunities for all our team members.
If this sounds like a role for you, apply now!
We look forward to meeting you.

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Godrej Industries logo
Godrej Industries

Conglomerate

Mumbai

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