Business Development & Sales Manager

About Ocularity Analytics

data science, analytics, marketing, and creative expertise

We believe our work is an expression of ourselves, and we're committed to developing safe, inclusive spaces for creativity and growth. Promoting positive work culture, equity, accessibility, and employee development is central to our value system.

Position Summary

Business Development & Sales Manager

The ideal candidate is a self-starter with a proven track record of building B2B relationships, converting leads into long-term accounts, and navigating complex deal cycles. You'll collaborate closely with the leadership team to develop go-to-market plans, structure proposals, and identify new business opportunities across industries such as D2C, Real Estate, Sports, and Lifestyle.

Key Responsibilities

• Identify, qualify, and pursue new business opportunities across performance marketing, creative strategy, and data analytics verticals.
• Develop and execute outreach plans leveraging CRM, LinkedIn, and direct networks to build a strong lead pipeline.
• Conduct discovery calls and presentations to understand client objectives and position Ocularity Analytics as a growth partner.
• Collaborate with the Strategy and Performance divisions to craft proposals, campaign decks, and pricing structures tailored to client needs.
• Manage the end-to-end sales process from initial contact and pitch to negotiation and closure.
• Maintain and update sales pipelines, ensuring accurate forecasting and reporting for leadership.
• Build and nurture long-term client relationships for renewals and cross-selling opportunities.
• Track performance metrics (leads generated, conversion rates, revenue growth) and optimize processes based on data insights.
• Represent Ocularity Analytics at industry events, panels, and networking forums.
• Stay ahead of market trends, competitor movements, and new opportunities within digital marketing and consulting sectors.

Qualifications

• 47 years of experience in

  business development, sales, or client acquisition

  within a digital marketing, advertising, or consulting environment.
• Proven track record of meeting or exceeding sales targets in B2B or agency settings.
• Excellent communication, negotiation, and presentation skills.
• Deep understanding of marketing and advertising ecosystems particularly digital performance and creative strategy.
• Strong analytical mindset with ability to interpret campaign data and business metrics.
• Experience using CRM tools (e.g., HubSpot, Kylas, Salesforce, or similar) for pipeline management.
• Bachelor's degree in Business, Marketing, or a related field; MBA preferred.
• Highly organized, entrepreneurial, and able to thrive in fast-paced, target-driven environments.