Business Development Representative (APAC)

Business Development Reps

Target Industries (ICPs)

1. Logistics & Cross-Border Shipping

   • Companies managing vendor payouts, freight ops, fuel payments across regions

   • Pain points: FX costs, banking fragmentation, reconciliation delays

   • Buyers: CFOs, Controllers, Treasury Managers

2. HR Tech & Global Payroll Platforms

   • Platforms like Deel, Oyster, Remote managing global contractors/employees

   • Pain points: FX inefficiencies, idle cash, platform payouts

   • Buyers: VP Finance, Payroll Ops, Product Leads

3. F&B Manufacturers with Global Distribution (e.g., Barramundi Group)

   • Seafood/export companies with farming and distribution across APAC, US, AU

   • Pain points: Receivables, airline/HORECA payments, fragmented checkout

   • Buyers: Head of Commercial Finance, Ops, Treasury Leads

Your Role

As an SDR, you ll be the first touchpoint in our GTM engine. You ll research, engage, and qualify prospects, setting the stage for Finmo s AEs to close deals across global markets.

Prospecting & Outreach

• Research ICP-fit accounts and stakeholders (Finance, Ops, Treasury)

• Run targeted outbound via cold calls, LinkedIn, and email

• Personalize messaging with context like expansion, funding, or FX inefficiencies

Qualification & Discovery

• Run short discovery calls to understand pain points and fit

• Use MEDDIC or similar frameworks for handoff to Account Executives

Collaboration & Reporting

• Sync with AEs and Solutions Engineers to refine messaging

• Maintain clean CRM (HubSpot) records and track KPIsQualifications

Experience

• 1 3 years in outbound sales/SDR at a SaaS or fintech company

• Proven success selling to Finance/Ops personas

Skills

• Strong cold outreach and objection handling

• Research & writing skills for personalized messaging

• Tools: HubSpot, Apollo/Outreach, LinkedIn Sales Nav

• Fluent English (spoken + written)

Bonus Points

• Fintech, treasury, or FX-related product experience

• Exposure to clients in recruitment, logistics or F&B distribution