Business Development Officer (BDO)

Job Title: Business Development Officer
Location: Thrissur, Kerala
Employment Type: Full-time, Permanent
Industry: Education / EdTech

About the Role

We are looking for a proactive and result-driven Business Development Officer to join our growing team. This role is responsible for expanding the institution’s reach through strategic initiatives, partnerships, and enrollment-driven activities. The ideal candidate will have strong communication and relationship-building skills, along with a passion for achieving business growth targets within the education sector.

Key Responsibilities

1. Strategic Growth & Planning

• Develop and execute business development strategies aligned with organizational goals.
• Identify and explore new market opportunities, partnerships, and student segments.
• Contribute to increasing admissions and enhancing the institution’s market visibility.

2. Lead Generation & Conversions

• Generate and manage leads through effective outreach and follow-ups.
• Oversee the entire sales process — from lead identification to student enrollment.
• Collaborate with the marketing team to strengthen lead generation campaigns.

3. Market Research & Insights

• Conduct research and competitor analysis to identify new opportunities.
• Gather insights from students and parents to refine business strategies.

4. Relationship Development

• Establish and maintain positive relationships with students, parents, schools, and local organizations.
• Engage with educational partners and external stakeholders to support business initiatives.

5. Events & Promotions

• Represent the institution at promotional events, educational fairs, and seminars.
• Support the planning and execution of marketing and outreach events.

6. Reporting & Performance Tracking

• Monitor sales performance and provide regular progress reports.
• Suggest improvements to optimize conversion rates and team productivity.

Qualifications & Skills

• Bachelor’s or Master’s degree in Business Administration, Marketing, or a related field.
• 3–6 years of experience in business development or sales (experience in the education/EdTech industry preferred).
• Demonstrated success in achieving or exceeding sales and enrollment targets.
• Excellent communication, interpersonal, and negotiation skills.
• Strong analytical and reporting abilities.
• Highly motivated, target-driven, and capable of working independently or in a team environment.

Job Types: Full-time, Permanent

Pay: From ₹30,000.00 per month

Work Location: In person