Business Development Manager

5 - 9 years

0 Lacs

Posted:2 weeks ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

As a Marketing Manager at Durofills, your role will involve leading the direct marketing initiatives targeted at retail tile outlets in India. Your responsibilities will include strategic planning, team leadership, and ensuring brand visibility and promotion across partner retail outlets. Key Responsibilities: - Develop and implement direct marketing strategies to enhance brand presence in retail tile shops. - Create region-specific marketing plans aligned with sales objectives. - Organize trade promotions, dealer engagement programs, and in-store branding campaigns. - Supervise direct marketing activities like retailer visits, product demonstrations, training sessions, and promotional events. - Maintain product visibility and brand uniformity across all retail outlets. - Gather market feedback and assess retailer requirements to optimize marketing strategies. - Recruit, train, and manage a team of field marketing executives. - Establish performance KPIs for marketing staff and oversee execution. - Provide mentorship and guidance to foster strong relationships with retailers. - Collaborate with the sales team to synchronize marketing initiatives with sales targets. - Coordinate with the branding team for the creation and distribution of marketing materials. - Manage promotional budgets efficiently to maximize resource utilization. - Monitor and report on marketing activities, outlet coverage, and campaign performance. - Conduct competitive analysis and monitor market trends to guide strategy. - Deliver regular performance reports and insights to senior management. Qualifications Required: - Bachelor's degree in Marketing or related field. - Proven experience in B2B marketing and retail marketing strategies. - Strong leadership skills with the ability to build and motivate teams. - Excellent communication and interpersonal abilities. - Proficiency in data analysis and reporting tools. Please note that the above details are based on the job description provided and do not include any additional information about the company. As a Marketing Manager at Durofills, your role will involve leading the direct marketing initiatives targeted at retail tile outlets in India. Your responsibilities will include strategic planning, team leadership, and ensuring brand visibility and promotion across partner retail outlets. Key Responsibilities: - Develop and implement direct marketing strategies to enhance brand presence in retail tile shops. - Create region-specific marketing plans aligned with sales objectives. - Organize trade promotions, dealer engagement programs, and in-store branding campaigns. - Supervise direct marketing activities like retailer visits, product demonstrations, training sessions, and promotional events. - Maintain product visibility and brand uniformity across all retail outlets. - Gather market feedback and assess retailer requirements to optimize marketing strategies. - Recruit, train, and manage a team of field marketing executives. - Establish performance KPIs for marketing staff and oversee execution. - Provide mentorship and guidance to foster strong relationships with retailers. - Collaborate with the sales team to synchronize marketing initiatives with sales targets. - Coordinate with the branding team for the creation and distribution of marketing materials. - Manage promotional budgets efficiently to maximize resource utilization. - Monitor and report on marketing activities, outlet coverage, and campaign performance. - Conduct competitive analysis and monitor market trends to guide strategy. - Deliver regular performance reports and insights to senior management. Qualifications Required: - Bachelor's degree in Marketing or related field. - Proven experience in B2B marketing and retail marketing strategies. - Strong leadership skills with the ability to build and motivate teams. - Excellent communication and interpersonal abilities. - Proficiency in data analysis and reporting tools. Please note that the above details are based on the job description provided and do not include any additional information about the company.

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