Business Development Manager (BDM)

As a dynamic Business Development Manager with experience in the Colleges Education Industry, you will be responsible for leading and executing marketing strategies to attract clients seeking Placement services and Industry-relevant courses. Your primary focus will be on developing and implementing effective marketing campaigns that promote our expertise in Student preparation and Professional courses services to attract candidates and grow our business. This includes on-field marketing activities and the creation of comprehensive marketing plans aligned with business objectives. You will conduct market research to identify trends and opportunities, creating strategies to capitalize on them. Developing marketing collaterals such as brochures, flyers, and social media content will be crucial in effectively communicating our expertise in Job preparation and Placement services to potential clients. Through targeted marketing campaigns across various channels like email, social media, search engine marketing, events, and on-field activities, you will drive lead generation with a specific focus on College candidates seeking placements. Building relationships with key stakeholders such as Colleges, universities, and referral partners will be essential to increase brand visibility and generate leads. Managing and maintaining our website and social media accounts will involve ensuring they are up-to-date and engaging, resonating with college candidates. Coordinating and executing on-field marketing activities like participating in education fairs, conducting seminars, workshops, and hosting networking events will help attract college candidates seeking Placement services. You will analyze marketing data to measure campaign effectiveness, identify improvement opportunities, and optimize campaigns to enhance ROI. Managing the marketing budget to ensure cost-effectiveness and positive ROI from all campaigns will be a key responsibility. Collaboration with other departments such as Sales, Client Services, and Product Development is necessary to align marketing strategy with business objectives and college Student needs. Requirements: - Bachelor's degree in Marketing or a related field. - Minimum of 3-5 years of experience in sales marketing, preferably in the College industry focusing on Students Placements. - Strong analytical skills with experience in data analysis and reporting. This is a full-time position with benefits including internet reimbursement, paid sick time, day shift schedule, and a performance bonus. The ability to commute or relocate to Kurukshetra, Haryana, is required. A Bachelor's degree is preferred, and a minimum of 3 years of total work experience is required.,