Business Analyst

As a UX Strategist at a large-scale global company located in Viman Nagar, Pune, you will be responsible for the following: **Role Overview:** You will be responsible for conceptualizing customer experience strategies, collaborating with product managers to align UX with product roadmaps, and developing and implementing UX strategies that align with business objectives. You will stay up-to-date with industry trends and best practices in UX & UI for AI, define product requirements and features, and use data analytics to inform product strategy and prioritize features. Additionally, you will ensure product alignment with customer needs and business goals, develop platform blueprints, create wireframes, prototypes, and mock-ups, conduct usability testing, and iterate designs based on feedback. **Key Responsibilities:** - Conceptualize customer experience strategies - Collaborate with product managers to conceptualize new products & align UX with product roadmaps - Develop and implement UX strategies that align with business objectives - Stay up-to-date with industry trends and best practices in UX & UI for AI - Assist in defining product requirements and features - Use data analytics to inform product strategy and prioritize features - Ensure product alignment with customer needs and business goals - Develop platform blueprints that include features and functionalities map, ecosystem map, and information architecture - Create wireframes, prototypes, and mock-ups using tools like Figma - Conduct usability testing and iterate designs based on feedback - Employ tools like X-Mind for brainstorming and mind mapping - Understand and map out customer journeys and scenarios - Identify pain points and opportunities for improvement - Develop customer personas and empathy maps - Work closely with internal units such as UX Research, Design, UX Content, and UX QA to ensure seamless delivery of CX initiatives - Coordinate with development teams to ensure UX designs are implemented accurately - Utilize clickstream and analytics tools like Google Analytics, CleverTap, and Medallia to gather and analyze user data - Leverage data to drive decisions and optimize customer experiences - Strong background in data analytics, including proficiency in interpreting complex datasets to inform UX decisions **Qualifications Required:** - Bachelors or Masters degree in a relevant field (e.g., UX Design, Human-Computer Interaction, Computer Science, Marketing) - 5+ years of experience in CX/UX roles, preferably in a B2C environment - Proficiency in analytics tools (Google Analytics, CleverTap, Medallia, Hotjar, etc) - Strong understanding of wireframing and prototyping tools (Figma, XMind, etc) - Excellent communication and collaboration skills - Proven experience in managing cross-functional teams and projects - Strong background in data analytics and data-driven decision-making - Expert understanding of user experience and user-centered design approaches - Detail-orientation with experience and will to continuously learn, adapt and evolve - Creating and measuring the success and impact of your CX designs - Knowledge of testing tools like Maze, UsabilityHub, UserZoom would be a plus - Experienced in designing responsive websites as well as mobile apps - Understanding of iOS and Android design guidelines - Passion for great customer-focus design, purposeful aesthetic sense and generating simple solutions to complex problems - Excellent communication skills to be able to present their work and ideas to the leadership team In addition to the above responsibilities and qualifications, you will have the opportunity to work in a dynamic and rewarding work culture where your achievements will be celebrated. As part of a top 10 large workplace in Asia, you will be surrounded by passionate individuals who define the company's success. With opportunities available at over 500 locations in India, your drive and ambition will be supported to help you advance in your career. As a UX Strategist at a large-scale global company located in Viman Nagar, Pune, you will be responsible for the following: **Role Overview:** You will be responsible for conceptualizing customer experience strategies, collaborating with product managers to align UX with product roadmaps, and developing and implementing UX strategies that align with business objectives. You will stay up-to-date with industry trends and best practices in UX & UI for AI, define product requirements and features, and use data analytics to inform product strategy and prioritize features. Additionally, you will ensure product alignment with customer needs and business goals, develop platform blueprints, create wireframes, prototypes, and mock-ups, conduct usability testing, and iterate designs based on feedback. **Key Responsibilities:** - Conceptualize customer experience strategies - Collaborate with product managers to conceptualize new products & align UX with product roadmaps - Develop and