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Associate Marketing Manager

Associate Marketing Manager

Capgemini

7 - 9 years

9 - 11 Lacs

Mumbai

Posted:3 months ago| Platform:

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Skills Required

project management customer service marketing management integrated marketing marketing programs digital marketing pr business development global marketing roi sales brand management campaign management marketing campaigns marketing support crm

Work Mode

Work from Office

Job Type

Full Time

Job Description

About The Role : As Marketing Program/Project Manager (MPM), you will co-work with the Senior Marketing leader to design, develop and execute an integrated marketing plan aligned with business goals. Create unique and differentiated value propositions and craft messaging tailored to various external stakeholders basis the brief given by the M&C leader. Play a key role working with extended marketing teams to help drive large projects, initiatives and (or) events for Capgemini. You will work closely with the Marketing Lead to manage the end-to-end projects. Creates a strong project plan and works with the team collaboratively by communicating and maintaining timelines, setting priorities as per the process and executing plans. Manage the asset creation process, coordinating between the Digital Marketing team, Campaign management team, marketing team and creative teams. Work directly with the Marketing Lead to execute campaigns, events, thought leadership reports, and Go-to-Market offer launches. Take complete ownership of all aspects of program management and ensure that we aim to meet the objectives as per the plan established. Manage the planning, messaging, logistics, and operational functions to ensurespecific projects aredelivered efficiently. Develop core campaign materials. Work in collaboration with regional and global Marketing and Sales teams so they can execute the global campaigns locally as needed. Support the marketer and the channel analytics teams in gathering the analytics / ROI for each project. Must leverage the CRM system to quantify all results. Primary Skill Provide strong project management from offshore various activities such manage the creation of global marketing and sales materials (Visuals Identities, brochures, POVs, case studies, sales decks, battle cards, video scripts, info-graphics, demos etc.), including PR , internal and external communication. Must ensure excellentcustomer service and quality delivery of all marketing deliverables. Secondary Skill Develop and execute activities with sales/ marketing teams through deal interventions, client visits to help build marketing influenced pipeline. Coordinates execution across all marketing plan deliverables and milestones with cross-functional teams. Skills (competencies)

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Capgemini

www.capgemini.com

IT Services and IT Consulting

Paris France

10001 Employees

5131 Jobs

Key People

Aiman Ezzat

Chief Executive Officer
Carole Ferrand

Group Chief Financial Officer
Gerry McAvoy

Group Executive Vice President
Kakha Tskhakaia

Global CTO
Shannon McCarthy

Chief Marketing Officer

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