Assistant Marketing Manager

As an Assistant Marketing Manager, you will be responsible for driving sales growth through marketing initiatives, supporting product positioning, and enabling the sales team with effective tools and strategies for India and Cluster countries. Your role will involve collaborating with cross-functional teams including Sales, Country Management, Global Marketing Teams, and Sales Operations Team to ensure alignment with business goals and compliance standards. Key Responsibilities: - Develop and execute marketing campaigns aligned with sales targets for Radiology Equipments & consumable products. - Create sales enablement tools (brochures, presentations, digital assets) to support field teams. - Organize product demonstrations, workshops, and customer engagement programs. - Collaborate with sales teams to design lead generation strategies and track conversion rates. - Conduct research on competitors, pricing, and market trends to support strategic decisions. - Plan and execute participation in medical conferences, exhibitions, and CME programs. - Manage social media campaigns, email marketing, and website updates for product promotions. Qualifications Required: - Bachelors degree in biomedical/Instrumentation Engineering with Marketing or Business Administration qualification. - 3 - 5 years marketing experience, preferably in Radiology medical devices or healthcare industry. - Strong understanding of sales processes and marketing strategies. - Proficiency in MS Office, CRM tools, and digital marketing platforms. - Knowledge of imaging technologies (MRI, CT, X-ray) is an advantage. Additional Company Details: - Familiarity with Radiology technologies or X-Ray and healthcare provider environments is highly desirable. - Exposure to digital marketing tools, CRM systems (e.g., Salesforce), and content development platforms is a plus. - Proven experience in product marketing, campaign execution, and sales enablement for technical or clinical products.,