Assistant Manager to General Manager - Sales & Marketing-API

Job Description:

Sales & Marketing-API (APAC,China,Japan,Africa,Domestic Market)

Role Objective:-

Lead the Marketing and Sales function. Develops marketing and sales strategy to increase market

share and profitability. Organizes and controls implementation of marketing and sales tactics. Handles

major sales and negotiation; appoints both agents and distributors and works with them. May also be

responsible for developing new business, either by introducing new products or by entering new

markets.

Key Responsibilities:

1. Budget achievement

• P & L. Primary Sales

• Order generation

• Ex-India sales for Assigned Geographies mainly CIS Countries

1. Primary Sales & Demand generation for B2B markets CIS Countries

2. Explore and build new business in existing and new markets - Private and in Tenders

3. Growth of business of the region through Strategic alliances, partnership, acquisitions of products

and companies as per company need.

4. Explore and build new business markets in the segment of Private markets and Tender Business

markets in Assigned Geographies

5. Develop strategy for effective market penetration – through various channels; identifies sales

targets across channels in coordination with Leadership

6. Responsible for leading, developing and implementing strategies for the sub-function in line with

the vision/plans, targets and growth imperatives of the overall region

7. Business Planning & Review (Market Assessment/Projection/Competitor Analysis/ Budgeting

Etc..)

8. Ensuring implementation of systems, processes and policies that would help drive a high-

performance culture aligned to its functional objectives Implementation of Marketing Strategies -

corporate and local.

9. To manage team and ensure each team member achieve his/her KRA’s.