Assistant Manager B2B Digital Marketing - Pharma

About the Role

We are seeking an articulate and results-driven Digital Marketing Manager to lead our digital initiatives and effectively curate and communicate our brand’s message. The role demands a professional with exceptional English language proficiency to create, curate, and manage high-quality content while ensuring impactful engagement across diverse digital platforms.

Key Responsibilities

Strategy and Planning

• Develop, implement, and manage comprehensive digital marketing strateies across multiple channels (Social media, email, content marketing, etc.).
• Set performance KPIs and oversee the execution of campaigns to achieve ROI targets.
• Conduct market research and competitor analysis to identify trends and insights to refine strategies.

Campaign Management

• Plan and execute paid digital campaigns on platforms like Google Ads, LinkedIn, and other relevant channels.
• Manage the company's website, ensuring it is optimized for user experience and conversion (SEO/UX).
• Design, develop, and publish engaging content (blogs, videos, infographics).

Team Collaboration

• Work closely with Sales, Business Development & Chemistry Team to align marketing objectives.
• Scout external agencies and coordinate outsourced projects to ensure high-quality deliverables.

Skills and Qualifications

Required Skills

• Exceptional skills in the English language to curate brand messages.
• Proficiency in digital marketing tools and platforms (Google Ads, Google Analytics, etc.).
• Strong understanding of social media marketing, email marketing, and content marketing strategies.
• Analytical mindset with the ability to interpret data and translate it into actionable strategies.
• Excellent communication and project management skills.
• Up-to-date with the latest digital marketing trends, algorithms, and best practices.

Preferred Qualifications

• Experience in B2B marketing, especially in sectors like e-commerce, Chemical technology or Pharmaceuticals.
• Knowledge of industry-specific digital marketing landscape and commercial client behavior.

Experience Required: 3-6 years in B2B Digital Marketing

Education: Bachelor's degree in Marketing, Business Administration, or related field (MBA/PGDM is a plus)

Language Proficiency: Strong command and fluency in English (both written and spoken)

Job Type: Full-time

Pay: ₹400,000.00 - ₹600,000.00 per year

Benefits:

• Health insurance

Schedule:

• Fixed shift

Ability to commute/relocate:

• Hyderabad, Medchal Malkajgiri - 500076, Telangana: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):

• What is your Current CTC?
• What is your Expected CTC?
• What is your notice period?

Experience:

• B2B Digital Marketing: 3 years (Required)

Work Location: In person