Assistant Brand Manager Marketing - AIS Windows

1. Prepare branding objectives - increase in brand awareness

Analyze market and competitor trends

Come up with 'out of box' ideas for marketing and branding campaigns

Creating calendars for all activities, ensuring adherence to the same

Assisting the team to make annual budgets

To enable the creation of marketing and branding collaterals by the agency

Editing and proof reading of all marketing and branding collaterals

Work closely with agency for all design and content

Ensure excellent and timely execution of new product displays and POP at dealer stores and experience centres as also events, exhibitions, meets

Ensure excellent, timely, cost effective execution of marketing collaterals including brochures, sample folders, etc.

Vendor Management

Ensure Brand sanctity in all communication

Ensuring press releases for the new products are well created and circulated to the PR Agency via Corporate Marketing for coverage in media

Ensuring well drafted and creative mailers on new products information is created and disseminated in coordination with Corp Mktg

Weekly reporting of all activities, jobs with deadlines, schedules for completion

Creating Purchase orders maintaining quotations, tax data, creation of new vendors in MWT

All budgeting and monitoring of expenses against the same

All bills verification, payment schedules

Tracking of sample distribution till the last mile to dealers/ architects