ASO Graphic Designer - OptimumBrew Technology

Job Description

We Are Hiring ASO Graphic Designer We are one of the best places to work. OptimumBrew Technology creates an atmosphere where you can grow your inner self, show your talents, and get the best out of yourself. We believe in the invention of new processes that ease your work. The workplace at OptimumBrew Technology is very flexible. Best "ASO Graphic Designer" Job in Surat Min. 3 years experience Location: Surat (GJ), India About Us At OptimumBrew, we are a team of problem-solvers, creative thinkers, and collaborative professionals. Our dynamic team includes 10 certified digital marketing experts, driven by data and fueled by innovation. We are known for being process-oriented, adaptive, and human-first, where your growthboth professionally and personallymatters deeply to us. We are seeking a creative, detail-oriented, and performance-driven ASO Graphic Designer to produce impactful visuals for mobile app listings on the Google Play Store and Apple App Store. Youll be responsible for designing app icons, screenshots, feature graphics, banners, and promotional videos that drive user engagement and improve conversion rates. This role involves close collaboration with the ASO and marketing teams to develop data-informed creatives and continuously optimize visual assets through A/B testing and market trends. Primary Objectives Build and manage a strong portfolio of ASO-focused visual assets (icons, screenshots, videos). Understand app store-specific design guidelines and user behavior. Apply mobile UI/UX principles and visual hierarchy for high conversion impact. Roles & Responsibilities Design app store creatives including icons, feature graphics, screenshots (portrait & landscape), and preview videos. Create motion graphics and promo videos using Adobe After Effects, following platform guidelines. Conduct A/B testing of visuals using tools like Google Play Experiments, Storemaven, SplitMetrics, etc. Develop creatives using data-backed hypotheses aligned with user behavior, trends, and ASO strategy. Ensure brand consistency, visual hierarchy, and localization-readiness across all app listings. Use tools like Figma, Photoshop, Illustrator, and After Effects for a full-cycle design process. Stay updated with App Store and Google Play guidelines, visual trends, and design best practices. Apply UX psychology and persuasive design principles to maximize conversion rates. Technical Skills You Should Have Strong understanding of app store design psychology (scannability, clarity, value proposition). Knowledge of store-specific design specs, safe zones, aspect ratios, and animation durations. Experience with data-driven design iterations and working closely with growth or ASO teams. Key Expertise Adobe Photoshop: Image editing, layout design, color optimization Adobe Illustrator: Icon creation, vector artwork Figma: UI mockups, collaborative design workflows Adobe After Effects: Promo video creation, animation, kinetic text Qualification Bachelors Degree in Computer Science or Computer Engineering, B.Tech (CSE/IT), BCA, MCA. Graduate in any field Experience 3 years of experience designing creatives for mobile apps or digital products, preferably in the app store space. Benefits 22 Paid Leaves 5 Days Working Good Company Culture Health Insurance Life Insurance Pension Scheme Statutory Benefits (PF & ESIC) Salary on time Yearly Picnic Annual Sports Day Monthly Events Festival Celebrations Call to Recruiter: 91 7984453687 Apply for "ASO Graphic Designer" Job