Job
Description
Role & responsibilities GENERAL PURPOSE OF JOB The Art Director is expected to possess an aptitude for creating and ideating strong graphic design concepts for multiple channels: print, in-store, digital and social. Working directly with the Creative Director, the Account team and support staff, the Senior Digital Designer must bring to life ideas that support client initiatives and goals. The Art Director must understand and be aware of the Quad production/design capabilities/processes, and a knowledge of industry standards and best practices related to online Graphic Design. The Art Director must have the ability to multi-task and work with the project management team to coordinate project flow and deadlines. KEY RESPONSIBILITIES Create motion graphics animations for social media use Provide clear and concise direction to support team in terms of developing digital design concepts, establish guardrails and troubleshooting issues Must be able to manage project workload and concept development Creative and design responsibilities for client work across all social media platforms (Instagram, Facebook, TikTok, etc.) Ability to think strategically, conceptualize creatively and see the campaign concepts through Ability to work across multiple platforms including web, print, social and mobile Provide creative direction for clients including visual assets, photography selection, and font style to follow established brand guidelines with accuracy Raise the bar creatively by inspiring team and clients on the elements of good design Stay up-to-speed on design trends Attend client kick off meeting to gather critical information for the successful completion of the project Attend client meetings and present creative materials and ideas Create rough concept/layouts, to help communicate the wants and needs for the project. This includes sketches or making a rough digital comp Ability to supervise key players in a project (illustrators, designers, copywriters, and production artists) on projects as needed Assist in finding efficiencies in processes for the team Must have strong project management skills, ability to think strategically and manage multiple priorities, anticipate demands, coordinate stringent deadlines and properly estimate time for work Have excellent typographic and graphic design skill, superlative production design skills with a great attention to detail Ensure the overall quality of deliverables, ensuring accurate and timely completion on multiple projects simultaneously and meet tight deadlines within established budgets Research products/services to inform design ideas Assemble layouts for final production and presentations Efficiently enter and track project details (timekeeping) Present professionally to internal and external teams Perform other responsibilities, as they are developed/defined Develop and execute a project from concept to print Follow established check-off procedures; drop completed files to prepress Out-Put Coordinators. Knowledge of POS and store signage Knowledge of printing, prepress, digital output. Preflight and packaging of files necessary. Preferred candidate profile Appropriate education and/or experience may be substituted on an equivalent basis Education: Bachelors degree in Graphic Design or equivalent Experience: 8+ years of experience designing for digital online applications and social media Certificates, Licenses, Registrations: Knowledge, Skills & Abilities: Experience as an Apple/Mac operator and Graphic Designer with knowledge of industry-standard software programs including, but not limited to Photoshop, Illustrator, and XD/Figma/Sketch. Experience in Premier and After Effects preferred. Minimum of 2 years of experience leading design teams Must be comfortable working in an agile environment with changing demands and aggressive deadlines Trend savvy and naturally curious about consumer behavior, needs and wants Experience with motion graphics and or animation for online applications. Passionate about problem solving and well-versed with of-the-moment graphic design and typography Must have experience in production for paid digital campaigns (social, animated display ads, etc) Must have strong conceptual thinking and design ability with proven experience in visual composition across mediums Must have strong project management skills, ability to think strategically and manage multiple priorities, anticipate demands, coordinate stringent deadlines and properly estimate time for work Ability to demonstrate competency in layout sketching and typography in an online portfolio Experience interacting with marketing and branding divisions in large companies Familiarity with digital proofing systems Must have formal online advertising experience creating web graphics, animations, user interfaces, icons, style sheets, color schemes, and templates and layouts. Keen understanding in social media platforms Deep understanding of branding, marketing, advertising, and strategies within those disciplines High-level expertise in constructing clean, layered files, and knowledge of creating and working with templates and style sheets Adapts as needed to clients needs, feedback and critiques Can adjust and streamline priorities within multiple assignments to ensure all goals and objects are met or exceeded Perks and benefits Permanent WFH + Health Insurance + OT + Night Allowance
