Area Sales Manager

Job Summary

The Zonal Sales Manager will lead sales operations in the assigned territory by managing the sales team, developing new business, maintaining strong customer relationships, and ensuring adherence to FMC's code of conduct. The role includes market expansion, distributor development, team training, and performance management.

Key Responsibilities

• Ensure all activities comply with FMC's Code of Conduct.
• Establish and engage the sales team as per market/customer coverage needs.
• Recruit, induct, train, and retain high-performing sales professionals.
• Assign KRAs and manage performance evaluations for sales staff.
• Develop and implement sales strategies aligned with company objectives.
• Travel extensively to build and maintain strong relationships with hospitals and distributors.
• Expand customer base, especially for key products, and generate new business from existing clients.
• Introduce new products to key accounts and increase revenue via cross-selling.
• Retain and protect customer accounts from competitors.
• Resolve customer complaints and sales/service issues within SLA.
• Monitor customer preferences and advise on equipment needs.
• Track territory sales performance and ensure achievement of product-wise targets.
• Set price schedules and discount rates.
• Analyze sales data to project profitability and growth.
• Prepare and approve budget expenditures.
• Appoint, develop, and evaluate distributors.
• Conduct orientation and training programs for team members.
• Lead monthly sales review meetings and analyze performance.
• Report and follow up on market intelligence regularly.