Area Sales Manager

Job Description

An Area Sales Manager (ASM) for Amrut Atta and Spices holds a key leadership role responsible for driving sales, managing teams, and expanding the brand’s presence in the region. Here’s a detailed description of the job: Job Title: Area Sales Manager (ASM) Location: Haridakhandi, Berhampur Company: Amrut Atta and Spices ⸻ Key Responsibilities: 1.⁠ ⁠Sales Management Achieve monthly and quarterly sales targets for atta and spice products. Monitor sales performance and analyze trends to adjust strategies. Drive primary (distributor-level) and secondary (retail-level) sales. 2.⁠ ⁠Market Development Expand distribution network across Ganjam district. Identify and onboard new distributors, wholesalers, and retail partners. Ensure product availability and visibility in key retail outlets, kirana stores, and supermarkets. 3.⁠ ⁠Team Leadership Lead and guide a team of Sales Executives or Territory Sales Officers. Train and motivate the team on product knowledge, sales techniques, and customer engagement. Conduct regular field visits and joint working with team members. 4.⁠ ⁠Distributor & Retailer Management Build strong relationships with distributors and retailers to ensure smooth supply and prompt payments. Handle distributor grievances, stock replenishment, and order follow-ups. Ensure proper stock rotation and minimize expiries or damages. 5.⁠ ⁠Brand Promotion & Execution Implement marketing campaigns and trade promotion activities. Organize product sampling, roadshows, and in-store branding in local markets. Monitor competitor activities and recommend strategies to counter them. 6.⁠ ⁠Reporting & Coordination Maintain daily/weekly/monthly sales reports and submit to senior management. Coordinate with supply chain and logistics to ensure timely deliveries. Provide market feedback to product and marketing teams. Job Type: Full-time Pay: ₹15,000.00 - ₹25,000.00 per month Benefits: Cell phone reimbursement Internet reimbursement Provident Fund Schedule: Day shift Supplemental Pay: Commission pay Performance bonus Yearly bonus Experience: Sales: 3 years (Preferred) Language: Odia (Preferred) Work Location: In person