Analyst - Offline Media

Publicis Groupe

Publicis Groupe offers its clients seamless access to the expertise of its 80,000 talents across four Solution hubs: creative with Publicis Communications (Publicis Worldwide, Saatchi & Saatchi, Leo Burnett, BBH, Marcel, Fallon, MSL, Prodigious), media services with Publicis Media (Starcom, Zenith, Spark Foundry, Blue 449, Performics, Digitas), digital business transformation with Publicis.Sapient and health & wellness communications with Publicis Health. Publicis Groupes agencies are present in over 100 countries around the world.

The PGD team in India boasts of over 600+ specialists across Mumbai, Gurgaon, Pune and Bengaluru certified across all major platforms - Amazon, Facebook Blueprint, Google Adwords, Google Shopping, SA 360, Data Studio and more. With solid expertise in Search, Programmatic, Data engineering, Data sciences, Ecommerce, Consulting and Development, the team supports a host of Publicis operations across US, Europe and Asia and their multinational clients.

Founded in 1926 by Marcel Bleustein-Blanchet, the father of French advertising, Publicis Groupe is today led by its third CEO in its history, Arthur Sadoun, Chairman & CEO. Maurice Lvy, who led the company for 30 years until June 2017, is today the Chairman of the Groupes Supervisory Board.

Job Location's : Gurgaon, Bangalore, Mumbai, Hyderabad & Pune

Our Multichannel-Unit is looking for an offline media analyst to create the basic, medium, and complex reporting's for our clients in specified standards. The following tasks can also be added: regular maintenance of media landscapes, competitor analyses, creative reporting, adhoc data reconciliation according to instructions e.g. booking control.

Responsibilities :-

• Collect data from different systems (e.g., MediaWizzard, VideoScope, DAP Medialine, AudioXpert, Nielsen and furthermore)
• Pivot data according to requirements
• Verify collected data with media plan & local tools (see above)
• Populate Excel- or PowerPoint-Reportings with necessary data
• Communication with TV-Unit within the company in case of issues
• Tools knowledge BARC ,YUMI,MAP,TAM,IRS software, mainly BARC knowledge required.
• Excel knowledge is a must
• Excellent communication
• will be working on the offline media plans

To apply – you need to be:

1. Any graduate/B.E/B.Tech/MBA

2. 6 Months experience in Offline Media Reporting

3. Excellent communication skills(written + verbal)

4. Self-motivated individual

5. Disciplined: On attendance, deliverables and adhering to company ethical standards

6. High intellectual curiosity; willingness to learn and explore; Confident in analyzing and acting on marketing data

7. Able to work in a highly multicultural environment

8. Proven work experience on delivering ahead of client goals.

9. Good hands on creating the offline media plans.

neha.bist@publicisgroupe.com