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About the Role


ORM Analyst


Key Responsibilities


  • Monitor brand mentions, customer reviews, and conversations across digital platforms including social media, forums, and review sites.
  • Analyze sentiment and provide actionable insights to improve brand reputation.
  • Develop and implement ORM strategies to build a positive digital presence.
  • Collaborate with content, creative, and marketing teams to ensure unified brand messaging.
  • Prepare weekly and monthly ORM performance reports for clients.
  • Handle ORM tools for tracking keywords, mentions, and competitor analysis.
  • Identify potential PR or reputation risks and coordinate resolutions proactively.


Requirements


  • Bachelor’s degree in Marketing, Communications, or a related field.
  • Minimum 2 years of ORM experience in a

    marketing or advertising agency environment

    .
  • Strong understanding of online reputation and social listening platforms.
  • Excellent communication, analytical, and reporting skills.
  • Proficiency with ORM tools such as Brand24, Talkwalker, Google Alerts, or similar.
  • Ability to work cross-functionally in a fast-paced agency setup

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