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Adobe Analytics Tag Management

Adobe Analytics Tag Management

Cognizant

3 - 7 years

0 Lacs

chennai tamil nadu

Posted:3 days ago| Platform: Shine logo

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Skills Required

adobe analytics development implementation data modeling marketing automation customer engagement troubleshooting technical support tag management adobe launch ga4 tealium iq adobe campaign crossfunctional collaboration sql databases tableau dashboards javascript development

Work Mode

On-site

Job Type

Full Time

Job Description

Role Overview: As an Adobe Analytics Tag Management, Development, and Implementation specialist in Kochi, your primary responsibility will be to develop Adobe Analytics solutions for clients. This includes data modeling, implementation, and configuration to ensure effective tracking and analysis of customer behavior. Additionally, you will design and implement marketing automation workflows using Adobe Campaign to enhance customer engagement. Your role will involve collaborating with cross-functional teams to integrate Adobe Analytics with other systems like SQL databases and Tableau dashboards. Troubleshooting issues related to Adobe Analytics implementation and providing technical support to resolve problems will also be a key part of your responsibilities. It is essential to stay up-to-date with the latest developments in Adobe Analytics and recommend best practices for optimization. Experience in client-side and server-side JavaScript development will be beneficial for this role. Key Responsibilities: - Develop Adobe Analytics solutions for clients, including data modeling, implementation, and configuration - Design and implement marketing automation workflows using Adobe Campaign - Collaborate with cross-functional teams to integrate Adobe Analytics with other systems - Troubleshoot issues related to Adobe Analytics implementation and provide technical support - Stay updated with the latest developments in Adobe Analytics and recommend best practices for optimization - Utilize experience in client-side and server-side JavaScript development Qualifications Required: - Proficiency in Adobe Analytics, Adobe Launch, GA4, and Tealium IQ - Experience in data modeling and implementation - Familiarity with marketing automation tools, specifically Adobe Campaign - Strong collaboration skills to work with cross-functional teams - Ability to troubleshoot and provide technical support for Adobe Analytics - Knowledge of client-side and server-side JavaScript development (Note: No additional details of the company were provided in the job description),

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Adobe Analytics Tag Management