141 Adobe Campaign Jobs

As a Senior Consultant in Adobe Campaign within the Digital Customer Management (DCM) domain of Adobe Marketing Cloud (AMC), you will be based in either Hyderabad or Bangalore office with 5-8 years of experience. Join a dynamic consulting environment where you will collaborate with innovative teams and clients to shape the future of digital marketing and customer engagement, providing you with the opportunity to innovate and make a tangible impact. Your role will primarily involve designing, developing, and managing marketing automation solutions utilizing Adobe Campaign. This will encompass technical implementation as well as client-facing consulting to ensure the delivery of high-quality solutions. Key Responsibilities: - Lead and support Adobe Campaign development and integration projects. - Design and implement schemas, campaigns, and technical workflows. - Establish connections between Adobe Campaign and data sources such as CRM systems. - Troubleshoot and resolve platform-related technical issues. - Create solution design documents and enforce best practices. - Engage with clients to gather requirements and deliver suitable solutions. - Monitor campaign performance, scalability, and data accuracy. - Estimate and plan technical deliverables effectively. Required Skills & Experience: - Minimum 5 years of hands-on experience in Adobe Campaign development. - Proficiency in HTML, CSS, and JavaScript. - Strong understanding of SQL and relational database concepts. - Solid grasp of campaign deployment methodologies. - Exceptional communication and client-handling abilities. - Proven track record of delivering high-quality work within specified timelines. If you are passionate about leveraging Adobe Campaign to drive impactful marketing automation solutions and enjoy working in a collaborative and fast-paced consulting environment, this role offers you the opportunity to contribute to cutting-edge projects and work towards shaping the future of digital marketing and customer engagement.,

As an experienced Adobe Experience Manager (AEM) Developer, you will be responsible for designing and implementing solutions based on Adobe AEM. Your role will involve participating in the implementation of AEM content modeling, workflows, templates, components, and user permissions. Additionally, you will be setting up and configuring AEM authoring, publishing, and dispatcher environments following Adobe's recommended best practices. Furthermore, you will integrate AEM with other marketing products such as Assets, Target, Campaign, and internal endpoints. Your responsibilities will also include assisting in deploying applications to various environments and ensuring smooth migrations. You will work with front-end technologies and frameworks like Bootstrap, jQuery, Angular, and React. In this role, you must adhere to best practices for secure web programming and deployment. This includes following internal coding standards, maintaining high unit test coverage, automating processes, and ensuring continuous integration. To be successful in this position, you should have at least 4 years of experience in Adobe Experience Manager/CQ5, with a preference for AEM 6.3 and above versions. Proficiency in object-oriented programming and languages such as Java, J2EE Servlet/JSP, and XML is required. You should also have experience with AEM building blocks, Java Content Repository suite, Sling web framework, Apache Felix OSGi framework, and DAM. Knowledge of multi-site management, sling models/Sightly (HTL), workflows, HTML5, CSS3, JavaScript, JavaScript frameworks/libraries, CSS pre-processing platforms, and AEM back-end development with OSGi services is essential. Familiarity with permission management, Apache, app server logs, RESTful web services, Adobe Experience Cloud products, dispatchers, cross-browser/platform issues, continuous integration tools, basic Linux/Unix concepts, and communication and teamwork skills are also required. Qualifications for this role include a Bachelor's degree or equivalent, as well as certification as an Adobe Certified Expert in Adobe Experience Manager Sites Developer.,

As a member of the marketing team at Viraaj HR Solutions, your primary responsibility will be to design and execute email marketing campaigns using Adobe Campaign. You will be tasked with segmenting lists based on behaviors, analyzing campaign performance, and generating reports to enhance email strategies. Collaborating with content creators to produce engaging messaging, developing automation workflows, and ensuring compliance with email marketing regulations are also key aspects of your role. Monitoring deliverability rates, maintaining and updating the database of leads and clients, and conducting A/B testing to identify the most effective email strategies are crucial tasks that you will be responsible for. Managing end-to-end campaign execution, providing insights and recommendations for enhancing performance, and utilizing CRM data for personalized client communication are also part of your daily activities. To excel in this position, you must hold a Bachelor's degree in Marketing, Business, or a related field. Proven experience with Adobe Campaign or similar email marketing tools is essential, along with a strong understanding of HTML and CSS for email template design. Knowledge of email marketing best practices, data privacy regulations, and experience in managing and optimizing database marketing initiatives are also required qualifications. Excellent analytical skills, the ability to work independently and as part of a team, strong attention to detail, and effective communication and interpersonal skills are key attributes for success in this role. Familiarity with CRM software, marketing automation tools, and experience in conducting A/B testing are highly beneficial. Prior experience in digital marketing, continuous learning, and adaptability to new marketing technologies will be advantageous in fulfilling your responsibilities effectively.,

Your role We are seeking a skilled and detail-oriented Adobe Campaign & Journey Orchestration Specialist to lead the implementation and optimization of customer journeys using Adobe Journey Optimizer (AJO) and Adobe Campaign . This role is critical in delivering personalized, timely, and effective communications across email, push, and SMS channels. In this role, you will play a key role in: Journey Implementation & Logic Design Build and maintain orchestrated journeys using Adobe Journey Optimizer and Adobe Campaign. Implement logic for real-time and scheduled delivery using edge-based triggers and behavioral data. Channel Management Manage and optimize delivery across email, push notifications, and SMS. Ensure seamless integration and execution across all outbound communication channels. Experimentation & Personalization Support A/B testing, multivariate testing, and proofing processes to refine personalized offers. Collaborate with analytics and creative teams to iterate on content and targeting strategies. Monitoring & Optimization Monitor delivery logs, KPIs, and performance metrics to identify issues and opportunities. Continuously improve orchestration logic based on data insights and campaign results. Your profile Adobe Journey Optimizer (AJO) Adobe Campaign (Standard or Classic) Customer Journey Mapping & Personalization A/B & Multivariate Testing Monitoring & Analytics Tools What you"ll love about working here You can shape yourwith us. We offer a range of career paths and internal opportunities within Capgemini group. You will also get personalized career guidance from our leaders. You will get comprehensive wellness benefits including health checks, telemedicine, insurance with top-ups, elder care, partner coverage or new parent support via flexible work. At Capgemini, you can work onin tech and engineering with industry leaders or createto overcome societal and environmental challenges. Location - Gurugram,Hyderabad,Pune,Kolkata,Chennai,Mumbai,Bengaluru,Gandhinagar,Noida

Role & Responsibilities : We are hiring across multiple levels for our Adobe Campaign practice. Roles include : Developer (3+ yrs) : Build email templates, technical workflows, and manage configurations on Adobe Campaign Classic. Lead (5+ yrs) : Design schemas, lead integrations (CRM, DB), and ensure performance tuning and scalability. Architect (8+ yrs) : Own Adobe Campaign platform architecture, define FDA and deployment strategies, lead enterprise integrations. Common responsibilities : Collaborate with internal teams and clients. Handle requirement gathering, campaign design, and implementation. Ensure quality standards and timely delivery. Preferred Candidate Profile : 3 to 12 years of Adobe Campaign experience (Classic/Standard) Strong technical understanding: HTML, JavaScript, CSS, RDBMS Knowledge of data modelling and workflow management Excellent communication skills Experience in FDA, CRM integration, and Adobe Experience Cloud is a plus (for Leads/Architects)

Join our innovative team at Valtech as a Campaign (Adobe / Unica) Developer / Senior Developer. We are looking for experienced professionals to enhance our marketing automation capabilities using Adobe Campaign and Unica. This is an exciting opportunity for someone passionate about digital marketing technology to drive success for our global clientele. As a seasoned Digital Campaign Development expert with a minimum of 5+ years of industry experience, you will be responsible for building campaigns end to end of an enterprise grade using skills such as Adobe Campaign or Unica. It is preferred that you have worked on Adobe or Unica products for the last 3+ years and have experience with any of the Adobe Experience Cloud products (AEM, Audience Manager, Target). Your role will involve customer-focused targeting, segmentation techniques, and marketing essentials. You should possess technical skills in SQL & Javascript, XML, HTML, and CSS, along with an understanding of relational databases and CRM and Analytical systems. Additionally, you will be facing customers on a regular basis to effectively communicate with respective stakeholders. We are looking for candidates with a proven track record in campaign development and marketing technology. The primary focus of the role will be on marketing platform development such as Adobe Campaign. You will be expected to build end-to-end campaigns of enterprise grade for top brands in their respective sectors. To excel in this role, you should have proficiency in tools such as Adobe Campaign / Unica, Adobe Experience Cloud products (AEM, Audience Manager, Target), and skills in SQL, Javascript, XML, HTML, CSS, CRM, and relational databases. Effective communication with customers and stakeholders internally and externally is essential. As a member of the international Valtech Digital XP hub, you will collaborate closely with other experts to create a shared impact for renowned brands. We support your development through our internal Academy and encourage innovation and creativity. If you are seeking to work on challenging projects for major brands in a culture that values freedom and responsibility, we encourage you to get in touch. Valtech aims to engineer experiences that work for every individual. We are committed to creating an equitable workplace that supports individuals from all backgrounds to thrive, grow, and achieve their goals. We welcome candidates who may not meet all the criteria or have gaps in their CV to apply and be part of the Valtech team.,

Role & responsibilities: : DIGITAL MARKETING - Adobe Campaign Classic Programming experience (JavaScript / Python / VB / C# / PHP) Database (Oracle / SQL Server / Teradata) Capability to query, work on aggregates, use filter conditions, Creation joins, defining keys, setting index etc.,

Educational Requirements Bachelor of Engineering Service Line Digital Experience Responsibilities Good understanding of SDLC and agile methodologies Awareness of latest technologies and trends Logical thinking and problem solving skills along with an ability to collaborate Technical and Professional Requirements: Technology-Digital Marketing-Adobe Campaign Preferred Skills: Technology-Digital Marketing-Adobe Campaign

Skill required: Marketing Operations - Adobe Campaign Classic Designation: Marketing Platform Auto Associate Qualifications: Any Graduation Years of Experience: 1 to 3 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designAdobe Campaign uses customer data to create, coordinate, and deliver dynamic campaigns through email, mobile, offline channels etc. What are we looking for 3.Task Management and Work Orchestration:oOversee and coordinate task management across multiple campaign stages, including monitoring, email development, and deployment.oCollaborate with cross-functional teams to ensure campaigns are delivered on time and meet the quality standards expected.oMaintain close communication with project managers to track progress and ensure timely execution.4.CRM tool knowledge:Experience in CRM tool knowledge like Braze, adobe, SFMC will be added advantage2.Data Tracking & Reporting:oTrack and document campaign performance metrics, providing detailed reports to stakeholders.oCollaborate with project managers (PMs) and technical leads to quickly identify, escalate, and resolve any campaign anomalies or issues.oProvide actionable insights based on campaign data to help refine and optimize future campaigns. Roles and Responsibilities: 1.Campaign Monitoring:oUtilize dashboards within SFMC, Adobe or Braze and external tools to monitor and analyze campaign journeys, Cloud Pages, and adhoc campaigns.oRegularly review campaign performance to ensure smooth execution and compliance with set goals.oAct as the first line of defense to identify campaign-related issues and anomalies, ensuring timely resolution. Qualification Any Graduation

Skill required: Marketing Operations - Adobe Campaign Classic Designation: Creative Production Analyst Qualifications: Any Graduation Years of Experience: 3 to 5 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designAdobe Campaign uses customer data to create, coordinate, and deliver dynamic campaigns through email, mobile, offline channels etc. What are we looking for Adobe Campaign Classic Certification:Adobe Campaign Classic Business Practitioner or Adobe Campaign Classic Developer certified is preffered."API Integration:Exposure to API integration to fully utilize Adobe Campaign Classic API capabilities.Marketing Automation Best Practices:Knowledge of Marketing Automation best practices.HTML and CSS:Familiarity with HTML and CSS for email template customization.Reporting and Analysis:Experience in campaign reporting and analysis, including tracking key performance indicators (KPIs) and providing actionable insights" Roles and Responsibilities: "Requirements:Campaign Planning and Requirements Gathering:Collaborate with Project Manager and/or marketing stakeholders to understand campaign objectives and requirements by carefully reviewing briefs and seeking clarification before the build along with highlighting risks (if any)Assist in the execution of campaign strategies, including audience segmentation, journey mapping, and content creation.Provide guidance on leveraging Adobe Campaign Classic capabilities to achieve campaign goals effectively.Adobe Campaign Classic Configuration and Development:Create and configure offers, workflows, mail templates, landing pages, and automations, to support campaign execution.Create and manage automated journeys, including welcome series, nurture campaigns, and triggered communications.Campaign Execution and Management:Set up and execute email, SMS, direct mail, social/paid and other marketing broadcast, or journey-based campaign using Adobe Campaign Classic.Create landing pages within Adobe Campaign Classic tool as per brief provided.Ensure accurate targeting and segmentation of campaign audiences.Monitor campaign performance and engagement metrics, providing regular reporting and analysis to stakeholders.Conduct A/B testing and optimization to improve campaign effectiveness and customer experience.Troubleshoot and resolve any technical issues related to campaign execution.Work Orchestration and Data hygiene:Fully understand ticketing/request management tool and accurately record updates, data points, timestamps etc. to provide seamless campaign experience to both internal and external stakeholders.Adhere to all Desktop Procedures (DTPs) / Standard Operating Procedures (SOP) along with checklist and other important process document to carry out all required tasks.Complete all required reports so that accurate numbers are reported to both client and leadership.Must Have Skills: Adobe Campaign Classic Expertise:In-depth knowledge of Adobe Campaign functionalities and knowledge of SQL, Javascript.Database Management:Proficiency in understanding database concepts and its application within campaign management.Best Practices:Strong understanding of email marketing best practices, including deliverability, segmentation, personalization, and A/B testing.Problem Solving:Strong problem-solving skills and the ability to troubleshoot and resolve technical issues related to Adobe tool and campaign execution.Collaboration Excellent communication and collaboration skills to work effectively with cross-functional teams and stakeholders. Qualification Any Graduation

Skill required: Marketing Operations - Adobe Campaign Classic Designation: Marketing Platform Auto Senior Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designAdobe Campaign uses customer data to create, coordinate, and deliver dynamic campaigns through email, mobile, offline channels etc. What are we looking for Adobe Campaign Classic Certification:Adobe Campaign Classic Business Practitioner or Adobe Campaign Classic Developer certified is preffered."HTML and CSS:Familiarity with HTML and CSS coding for email template customization and troubleshooting rendering issues.Digital Marketing:Understanding of broader digital marketing strategies and tactics to align campaigns with overall marketing objectives.UX/UI Design:Knowledge of user experience (UX) and user interface (UI) design principles to improve the visual appeal and usability of campaign assets." Roles and Responsibilities: "ResponsibilitiesCampaign Review:Conduct thorough reviews of marketing campaign requirements and specifications to understand the campaign objectives, target audience,segmentation rules,and personalization requirements.Quality Assurance Testing:Execute testing of campaign setups across different channels Email,SMS,Push,Direct mail,social,paid campaign etc.,data queries,to validate the accuracy and functionality of the campaign components.Data Validation:Verify the integrity of data used in the campaigns,including audience lists,data extensions,and dynamic content personalization,to ensure that the right message is delivered to the right audience.Journey Testing:Validate customer journeys and automation workflows to ensure that subscribers progress through the intended paths and receive the appropriate messages at each stage.Compliance and Best Practices:Ensure email campaigns adhere to email marketing best practices, data privacy regulations,and anti-spam laws.Campaign Optimization:Provide insights and recommendations to optimize campaign performance, increase engagement, and achieve better conversion rates.A/B Testing:Support A/B testing efforts by setting up and validating test campaigns,analyzing results.Documentation:Maintain comprehensive documentation of campaign testing processes, results, and issue resolutions.Collaboration:Work closely with marketing teams, project managers,data analysts, and developers to address campaign-related challenges and implement improvements.Collaborate with development team to ensure that creative build align with the campaign objectives and data build.Continuous Improvement:Stay updated with the latest Adobe Campaign Classic features,best practices,and industry trends to enhance campaign build quality and overall marketing effectiveness.Work Orchestration and Data hygiene:Fully understand ticketing/request management tool and accurately record updates, data points,timestamps etc.to provide seamless experience to both internal and external stakeholders.Adhere to all Desktop Procedures (DTPs)/Standard Operating Procedures(SOP)along with checklist and other important process document to carry out all required tasks.Complete all required reports so that accurate numbers are reported to both client and leadership.Must Have Skills: Adobe Campaign Classic Expertise:In-depth knowledge of Adobe Campaign functionalities, landing pages and knowledge of SQL, JavaScript.Campaign Management:Experience in end-to-end campaign execution,including segmentation,audience targeting Qualification Any Graduation

Skill required: Marketing Operations - Marketing Automation & Technology Execution Designation: Marketing Platform Auto Analyst Qualifications: BTech/MCA/BCA Years of Experience: 3 to 5 years Language - Ability: English(International) - Advanced About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do This is a key role where campaign specialist is the end-to-end campaign executor of build and segmentation during the campaign execution lifecycle and will be responsible for delivering agreed activities for campaign deployment and He/she will support delivery via designated marketing automation tool such as UNICA. The role will require high level of expertise in consumer segmentation and loyalty tools, eye for detail and quality output. Experience in working on UNICA platform is desirable. Ability to master the current UNICA CRM environment but also learn new CRM technologies as they roll out. Responsible for list extraction for different type of campaigns on UNICA platform. SQL knowledge and experience is also required. Experience with campaign creation and ability to build campaign on different automation platforms as per clients BRD document. Understanding of offers, collaterals, segment, and collateral mapping concepts. Maintain campaign calendar with real time status of campaigns and go live status. Ensure timely completion of tasks and requests Ensure accurate reporting at required frequency Risk & Issue management Escalate risks as per the escalation matrix defined Identify gaps and areas for improvement in execution processes and propose improvement solutions Apply learning and industry standard best practices from experience What are we looking for Experience working in campaign eco-system specially email, SMS, or direct mail channels Execution experience in UNICA platform or similar marketing automation platform Hands on experience on SQL to perform data extraction using relevant tools Execution experience in database marketing, experience working in high pressure environments. 2 - 5 years of experience in marketing technology and operations focusing on execution of marketing campaigns on behalf of the Client Bachelor s degree in computer science, Computer Engineering, Computer Information Systems will be preferred Understanding of integrated marketing and customer data as it relates to targeting, segmentation, test/control design, and campaign analyticsUnderstanding of marketing operations, processes, business requirements Comfortable operating in a fast-paced, deadline-driven environment with rapidly changing priorities and a high volume of projects Strong written and verbal communication skills with strong analytical and problem-solving skills. Exposure to Responsys, Salesforce, Marketo, Eloqua, Teradata, Adobe Campaign Classic Knowledge of HTML and CSS, JavaScript Understanding of email, social, mobile and display best practice Roles and Responsibilities: In this role you are required to do analysis and solving of lower-complexity problems Your day to day interaction is with peers within Accenture before updating supervisors In this role you may have limited exposure with clients and/or Accenture management You will be given moderate level instruction on daily work tasks and detailed instructions on new assignments The decisions you make impact your own work and may impact the work of others You will be an individual contributor as a part of a team, with a focused scope of work Qualification BTech,MCA,BCA

Role & responsibilities Design and implement complex multi-wave, multi-channel communications using tool such as Adobe Campaign, with coding for versioning (dynamic in email and mobile push), offers and personalization and Email Deployment. Provide and be knowledgeable in 'best practices' in campaign development to optimize efficiency and quality of deliverables; implement and support automation triggered, recurring and adhoc communications Build and execute test and measure campaign strategies that will drive desired customer behaviour Lead campaign and program requirement discussions to gain added insights from the customer data needed to drive strategies, such as understanding of offer responsiveness, content relevancy and communications channel engagement Document and communicate campaign strategy and work with campaign execution team and project manager to establish timeline and schedules for implementation and measurement Preferred candidate profile Integrated marketing experience in social media planning, channels, and engagement. Experience in delivering digital campaigns for products and/or services. Experience in running email/WhatsApp/ Mobile App/ SMS marketing campaigns. Solid understanding of web metrics, digital analytics, with the ability to generate, analyse and interpret data. In-depth knowledge and understanding of existing and emerging social media platforms (LinkedIn, Facebook, Twitter, YouTube, etc.), their respective participants, and how each platform can be deployed and cross-leveraged in different scenarios. Ability to provide digital marketing expertise to multiple projects simultaneously with attention to detail and quality, and meet deadlines Expertise in Digital Marketing tools such as Google Analytics, Adobe Analytics, Adobe Target etc. Perks and benefits

A detail-oriented and results-driven Adobe Campaign Technical Consultant with experience in the banking or financial services domain is being sought after. As an ideal candidate, you should possess 4+ years of experience in designing, executing, and optimizing data-driven marketing campaigns using Adobe Campaign. Your role will require a strong proficiency in SQL and experience with ETL tools such as SSIS to manage end-to-end campaign workflows, including data extraction, transformation, and loading from complex data environments. You will collaborate closely with marketing, data, and compliance teams to deliver targeted communications, enhance customer engagement, and ensure regulatory adherence. Your key responsibilities will include designing and implementing personalized 1:1 customer communication journeys using Adobe Campaign, building and optimizing workflows and campaign automation to support acquisition, retention, and cross-sell initiatives for banking products, extending and customizing Adobe Campaign database schema, working with SQL to extract, transform, and segment customer data, designing and maintaining ETL processes using tools like SSIS, ensuring compliance with banking regulations in all campaigns, coordinating the execution, testing, monitoring, and tracking of multichannel campaigns, managing offer library and dynamic content blocks for various banking services, collaborating with marketing teams, resolving high-priority production issues, and monitoring delivery rates, bounce rates, and engagement metrics. You should have 4+ years of experience in Adobe Campaign development and end-to-end campaign execution, a strong proficiency in SQL for data extraction, segmentation, and transformation, experience with ETL processes and tools such as SSIS, hands-on experience with campaign workflow orchestration and Adobe Campaign Classic or Standard, hands-on experience with HTML/CSS for email template customization, experience working with banking or financial institutions, a good understanding of data privacy laws, experience with FDA integration for data extraction, strong communication skills, and the ability to work in cross-functional teams.,

As a Front-End Developer specializing in email coding and web support, you will play a crucial role in building high-quality, responsive, and accessible HTML emails that drive marketing performance. You will also collaborate with designers, copywriters, and project managers to bring campaigns to life from concept to deployment. Your attention to detail, ability to work cross-functionally, and thrive in a fast-paced creative environment will be key assets in this role. Your responsibilities will include developing responsive and mobile-optimized HTML emails aligned with brand guidelines and industry best practices. You will translate Figma/PSD designs into pixel-perfect emails across various email clients and platforms, implement dynamic content and personalization, conduct thorough QA testing, and manage content in ESPs such as Salesforce Marketing Cloud, Adobe Campaign, Mailchimp, and Braze. Staying current with email standards, accessibility, and compliance regulations will also be essential in this role. To excel in this position, you should have hands-on experience in coding responsive HTML emails, proficiency in HTML5, CSS3, and experience with Dreamweaver or Visual Studio Code. A strong understanding of cross-client email rendering, familiarity with email scripting for personalization, and experience working within email platforms are required. Additionally, you should possess the ability to manage multiple projects, deliver high-quality work under tight deadlines, and problem-solve creatively. Collaboration across functions and adjusting to various brand styles will be part of your daily routine. Preferred qualifications for this role include experience in developing responsive landing pages, microsites, or web banners, a foundation in JavaScript/jQuery, familiarity with CMS platforms and version control, and basic understanding of SEO and web accessibility standards. Knowledge of backend technologies like PHP or MySQL, exposure to modular design systems or frameworks, and an interest in emerging tools and technologies will be advantageous. Joining our team will provide you with the opportunity to work with global brands across diverse industries and markets. You will be part of a creative and collaborative team that values innovation and quality. Competitive compensation, flexible work arrangements, and professional development opportunities are some of the benefits you can expect. Additionally, you will have access to cutting-edge tools, marketing tech, and continuous learning programs. Our corporate security responsibility requires all employees to abide by security policies, ensure the confidentiality and integrity of information, report any suspected security violations or breaches, and complete periodic mandatory security trainings.,

As a candidate for this position, you will be responsible for ensuring the implementation of agreements with Brands and Markets. You will focus on cross-channel customer engagement tactics, workflow design, and validation to create omni-channel digital experiences across various platforms such as web, email, webinars, and CLM. Your role will involve developing and orchestrating engagement-oriented campaigns across different channels. Additionally, you will provide recommendations on the Omnichannel workflow within Salesforce and collaborate with the creative and production teams for necessary support across all channels and assets used in campaigns. Coordination with multiple markets to maintain localized omni-channel tactics by analyzing channel operations and engagement scores will be essential. Working closely with platform teams to request features, functions, and data capture to support omnichannel campaigns will also be part of your responsibilities. Furthermore, you will collaborate with cross-functional teams to support UAT and ensure testing meets BRD inputs. Experience working with Cross Functional teams, across production, creative, and platforms will be beneficial for this role. You will be required to evaluate and analyze Omnichannel program workflows continuously and optimize them for efficiency. An understanding of data dictionary, data structures, and data mart in relation to CRM will be advantageous. Your ability to work with dynamic data sets to deliver personalization will also be valuable. In terms of skills, you must have proficiency with SalesForce Marketing Cloud (SFMC) and hands-on experience in Salesforce Omni Channel campaign workflow. A minimum of 5 years of Workflow development experience in SalesForce Marketing Cloud is also required. Experience with omnichannel campaign orchestration and UAT is essential, along with exposure to setting up Data Extension and AMPscripts in SalesForce Marketing Cloud. Knowledge of HTML and CSS skills is desirable, and a basic understanding of JavaScript would be beneficial. Additionally, proficiency with marketing automation tools and processes such as SFMC, Eloqua, Marketo, Hubspot, Responsys, Adobe Campaign, or similar tools will be a good-to-have skill. Experience in designing custom objects, custom fields, picklists, workflow, approval processes, validation rules, and email generation according to application requirements will also be advantageous for this role.,

Your role Experience in developing digital marketing / digital analytics solutions using Adobe products. Experience in Adobe Experience Cloud products and recent experience with Adobe Experience Platform or similar CDP Good knowledge of Data Science workspace and building intelligent Services on AEP Strong knowledge of datasets in Adobe Experience Platform, load data into Platform through data source connectors, APIs, and streaming ingestion connectors Experience in creating all required Adobe XDM (Experience Data Model) in JSON based on approved data model for all loading data files. Knowledge on utilizing Adobe Experience Platform (AEP) UI & POSTMAN to automate all customer schema data lake & profile design setups within each sandbox environment. Experience in configuration within Adobe Experience Platform all necessary identities & privacy settings and creating new segments within AEP to meet customer use cases. Test/Validate the segments with the required destinations. Managing customer data by using Real-Time Customer Data Platform (RTCDP), and analyze customer data by using Customer Journey Analytics (CJA) Your Profile Experience with creating connection, data views, and dashboard in CJA Hands-on experience in configuration and integration of Adobe Marketing Cloud modules like Audience Manager, Analytics, Campaign and Target Adobe Experience Cloud tool certifications (Adobe Campaign, Adobe Experience Platform, Adobe Target, Adobe Analytics) are desirable. Proven ability to communicate in both verbal and writing in a high performance, collaborative environment. Experience with data analysis, modeling, and mapping to coordinate closely with Data Architect(s) What youll love about working here You can shape your with us. We offer a range of career paths and internal opportunities within Capgemini group. You will also get personalized career guidance from our leaders. You will get comprehensive wellness benefits including health checks, telemedicine, insurance with top-ups, elder care, partner coverage or new parent support via flexible work. You will have the on one of the industry"s largest digital learning platforms, with access to 250,000+ courses and numerous certifications.Were committed to ensure that people of all backgrounds feel encouraged and have a sense of belonging at Capgemini. You are valued for who you are, and you can . Every Monday, kick off the week with a musical performance by our in-house band - The Rubber Band. Also get to participate in internal, yoga challenges, or marathons. At Capgemini, you can work on in tech and engineering with industry leaders or create to overcome societal and environmental challenges. Location - Hyderabad,Bengaluru,Chennai,Pune

Role: Sr.Consultant Location :Remote Job Nature : Contract - 6 Months Responsibilities Provide Implementation consultancy, Customer Assistance and post-implementation support to Adobe Campaign clients in their deployment and use of Adobe Campaign solution. Specifically (but not limited to): Work with Clients to assess requirements Configure & Design Adobe Campaign to meet customer business needs by understanding their database architecture and setting-up ETL and data-flows Configure the Adobe Campaign solution to customers requirement including Campaigns set-ups, building web pages using Scripting Develop customer specific solutions where necessary and document them Proactive problem diagnosis, troubleshooting and resolution Create Implementation plans for new and existing clients Knowledge transfer/Training to customers on solution implemented Product Installations, Upgrades and Configuration activities Reporting on project delivery to Project Management and Manage projects on your own in smaller projects which dont have dedicated Project Managers Build great working relationship with Onshore Consulting team, Learn and Adopt best- practices from such teams globally Work closely with the Quality Assurance team to ensure professional delivery of technical implementations Act as a Development lead point of contact with Digital Marketing Consultants Learn multiple Adobe Digital Marketing Solutions and provide multi-product Enablement and Integration solutions to strategic clients Work with Digital Marketing Consultants to make recommendations in regards to Digital Marketing Suite technical implementations Support additional team members by mentoring and teaching Work closely with the Quality Assurance team to ensure professional delivery of Business Consulting Service to your clients Requirements Expertise and Experience in SQL (Oracle / SQL Server / PostgreSQL) Programming experience (Javascript / Java / VB / C# / PHP) Knowledge on Web Technologies like HTML, CSS would be a plus Good communication skills to ensure effective customer interactions, communications, and documentation Self-starter - Organized and highly motivated Fast learner, ability to learn new technologies/languages Knowledge of HTML DOM manipulation and page load events a plus Project Management skills a plus. Ability to develop creative solutions to problems. Able to multi-task in a dynamic environment Able to work independently with minimal supervision Experience leading team members will be a plus

Your role Experience in developing digital marketing / digital analytics solutions using Adobe products. Experience in Adobe Experience Cloud products and recent experience with Adobe Experience Platform or similar CDP Good knowledge of Data Science workspace and building intelligent Services on AEP Strong knowledge of datasets in Adobe Experience Platform, load data into Platform through data source connectors, APIs, and streaming ingestion connectors Experience in creating all required Adobe XDM (Experience Data Model) in JSON based on approved data model for all loading data files. Knowledge on utilizing Adobe Experience Platform (AEP) UI & POSTMAN to automate all customer schema data lake & profile design setups within each sandbox environment. Experience in configuration within Adobe Experience Platform all necessary identities & privacy settings and creating new segments within AEP to meet customer use cases. Test/Validate the segments with the required destinations. Managing customer data by using Real-Time Customer Data Platform (RTCDP), and analyze customer data by using Customer Journey Analytics (CJA) Your Profile Experience with creating connection, data views, and dashboard in CJA Hands-on experience in configuration and integration of Adobe Marketing Cloud modules like Audience Manager, Analytics, Campaign and Target Adobe Experience Cloud tool certifications (Adobe Campaign, Adobe Experience Platform, Adobe Target, Adobe Analytics) are desirable. Proven ability to communicate in both verbal and writing in a high performance, collaborative environment. Experience with data analysis, modeling, and mapping to coordinate closely with Data Architect(s) What youll love about working here You can shape your with us. We offer a range of career paths and internal opportunities within Capgemini group. You will also get personalized career guidance from our leaders. You will get comprehensive wellness benefits including health checks, telemedicine, insurance with top-ups, elder care, partner coverage or new parent support via flexible work. You will have the on one of the industry"s largest digital learning platforms, with access to 250,000+ courses and numerous certifications.Were committed to ensure that people of all backgrounds feel encouraged and have a sense of belonging at Capgemini. You are valued for who you are, and you can . Every Monday, kick off the week with a musical performance by our in-house band - The Rubber Band. Also get to participate in internal, yoga challenges, or marathons. At Capgemini, you can work on in tech and engineering with industry leaders or create to overcome societal and environmental challenges. About Capgemini Capgemini is a global business and technology transformation partner, helping organizations to accelerate their dual transition to a digital and sustainable world, while creating tangible impact for enterprises and society. It is a responsible and diverse group of 340,000 team members in more than 50 countries. With its strong over 55-year heritage, Capgemini is trusted by its clients to unlock the value of technology to address the entire breadth of their business needs. It delivers end-to-end services and solutions leveraging strengths from strategy and design to engineering, all fueled by its market leading capabilities in AI, generative AI, cloud and data, combined with its deep industry expertise and partner ecosystem. Location - Hyderabad,Bengaluru,Chennai,Pune

Job Title - Marketing Automation - B2C (Braze) | Consultant + S&C GN Song | Marketing Transformation Management Level : 09 - Consultant Location: Bangalore/ Gurgaon/Mumbai/Hyderabad Must have skills: Braze/ Any Adobe Marketing Automation Platforms (Adobe Journey Optimizer, Adobe Campaign, Marketo) Good to have skills: Project Management, Strategy & Consulting, Job Summary : As a Consultant, you will be responsible for designing, building, and configuring customer engagement solutions (Braze/Adobe) to meet business process and marketing automation requirements. Your typical day will involve designing innovative cross-channel campaign strategies, gathering business requirements, and configuring marketing journeys within Braze. You will conduct capability assessments, define target operating models, and develop marketing use cases and business cases to optimize marketing effectiveness. Roles & Responsibilities: - Design innovative campaign strategies and marketing plans across channels using Braze. Gather business requirements and design processes and solutions for Braze implementation. Set up marketing journeys, programs, and campaigns within the Braze platform. Conduct assessments for Braze capability evaluations, define target operating models, and develop marketing use cases and business cases. Collaborate with clients to ensure seamless Braze implementation and adoption of new tools and processes. Lead assessments of marketing processes and technologies, defining KPIs, solutions, and vendor evaluations for Braze and related Martech tools. Contribute to thought leadership and business development in the campaign management and digital advertising space. Professional & Technical Skills: - 4+ years of hands-on/functional consultant experience in Braze implementation with deep functional, industry and client facing experience (or) Equivalent Adobe experience (Adobe Campaign, Adobe Journey Optimizer, Marketo). Extensive experience in gathering requirements, preparing functional blueprints, and coordinating multi-team deployments for Braze marketing solutions. Proven ability to design customer experience journeys and next-best-action strategies using Braze. Expertise in customer acquisition, journey lifecycle and engagement strategies. Strong analytical skills for monitoring trends, analyzing data, and optimizing campaigns. Experience in identifying process improvement opportunities and building business cases for campaign strategies and technology solutions. Familiarity with developing/supporting Martech/Adtech platform technologies with Braze or Adobe. Additional Information: - The ideal candidate should possess a strong educational background with BE/BTech + MBA is prefered, along with a proven track record of delivering impactful solutions using Braze/Marketing Automation Platform. The Candidate should follow proven methodologies and best practices to enable clients to meet business objectives using Braze. The Candidate should also be able to provide post-go-live consulting, ensuring smooth adoption and optimization of Braze implementations. This position is based at our Mumbai/Bangalore/Gurgaon/Hyderabad/Pune/Chennai office. About Our Company | AccentureQualification Experience: Minimum 5 year(s) of experience is required Educational Qualification: B.Tech/BE + MBA (Is Preferred)

Job Title - GN - SONG - MT - Industry-Banking- Senior Manager Management Level :6 Senior Manager Location:Gurgaon, Mumbai, Bangalore Must have skills: Data driven marketing, Omni-channel marketing, Generative AI, Marketing Technology, Growth marketing Good to have skills:Marketing Job Summary : The Banking Senior Manager position is within the Marketing Transformation vertical of Accenture GN Song. The individual would work at the heart of the top global banking Industry Clients and would collaborate on innovative projects while bringing in deep industry knowledge and Marketing skills. Roles & Responsibilities: Collaborate with firms to define and achieve marketing objectives. Design strategies for marketing, audience/segmentation, personalization, optimization, and channels. Develop acquisition, engagement, and retention campaigns. Analyze market trends and competitors to design client approaches. Shape operating models and address client challenges. Drive innovation and offer thought leadership. Provide solutions for complex marketing problems in financial services. Advise key client decision-makers on marketing strategy. Manage projects, including timelines, budgets, resources, and teams. Lead business development, proposal responses, and create marketing assets. Work with a team to develop strategic assessments and written materials. Professional & Technical Skills: Deep Industry Knowledge: Financial Products & Services:Understanding loans, mortgages, insurance, investments, banking, consumer banking, credit cards, capital markets and financial markets. Customer Segmentation & Behavior:Segment based on behavior, demographics, and psychographics. Financial Regulations & Compliance:Knowledge of industry and functional compliance standards like GDPR, MiFID II, AI Act, etc. Risk Management:Identify and mitigate risks in marketing strategies. Marketing Skills: Strategic Thinking:Develop comprehensive strategies aligned with business goals. Digital Marketing:Expertise in SEO, SEM, social media, email, content marketing, marketing automation, and CRM systems. Data Analysis:Interpret marketing data and derive insights using analytics tools. Customer-Centric Approach:Create targeted campaigns based on customer needs. Creative Thinking:Generate creative ideas and solutions. Project Management:Oversee campaigns, manage budgets, timelines, resources, and collaborate effectively. Platform Skills: CRM Systems:Proficiency in one or multiple CRM solutions offered by Salesforce / Adobe / Microsoft Dynamics / HubSpot. Marketing Automation:Expertise in Marketo / HubSpot / Pardot. Data Analytics:Hands-on experience in Google Analytics / Adobe Sensei / Tableau / Power BI. CMS:Experience with WordPress / Drupal / Adobe Experience Manager. Social Media Tools:Skill in Hootsuite / Buffer / Sprinklr / Meltwaters / Sprout Social. Multi-channel Marketing:Expertise in Adobe Campaign / SFMC / similar solutions. Technology Skills: Omnichannel Transformation:Enhance customer experience with digital technologies. Generative AI & Machine Learning:Implement AI-driven marketing strategies. Cloud Computing:Manage AWS, Azure, or Google Cloud-based solutions. Cybersecurity:Protect customer data with best practices and tools. Integration:Design martech stack for seamless user experience. Additional Requirements: Support business development and thought leadership. Adapt to fast-paced environments both offshore and onshore. Strong communication, presentation, and client handling skills. Team building and leadership skills to motivate diverse teams and achieve goals. Additional Information: An opportunity to work on transformative projects with key G2000 clients Potential to Co-create with leaders in strategy, industry experts, enterprise function practitioners and, business intelligence professionals to shape and recommend innovative solutions that leverage emerging technologies. Ability to embed responsible business into everythingfrom how you service your clients to how you operate as a responsible professional. Personalized training modules to develop your strategy & consulting acumen to grow your skills, industry knowledge and capabilities Opportunity to thrive in a culture that is committed to accelerate equality for all. Engage in boundaryless collaboration across the entire organization. About Our Company | Accenture Qualification Experience: Overall experience of 10+ years in leading the development of transformative marketing strategies or leading marketing teams to execute integrated marketing plans Proven experience in leading the development of transformative marketing strategies or leading marketing teams to execute integrated marketing plans. In-depth knowledge of digital marketing, market research, and campaign deployment and optimization Hands-on working experience as seasoned marketer in a multinational financial services industry or as marketing consultant to global financial firms. Experience in working with senior management levels within existing organization / client organizations. Educational Qualification: MBA from a tier 1 institute is preferred with bachelors degree in marketing, journalism, communications, engineering or a related field

Campaign Analytics Manager Kotak Mahindra Bank Team Digital Distribution/Marketing Qualification Graduate with relevant knowledge or MBA/PGDM (Marketing/Retail), minimum work experience of 3 years in campaign management Designation M4/M5 Job Role of Campaign Analytics Manager:- A. Revenue Contribution: Play a key role in meeting the business objectives through customer engagement across multiple-channels and touch-points Work towards increasing the opportunity size for cross sell of products B. Strategy / Planning: Plan and implement long/short term strategies based on analytically-validated consumer behavior to achieve the business objectives Interact with multiple stakeholders across bank to plan campaign activities Increase throughput by utilizing the most efficient customer touch points C. Execution: Plan and deliver campaigns in collaboration with various stake-holders Product, Analytics, Marketing and Campaign operations Measure and report the outcome of deployed campaigns to management on a regular basis D. Technical Skills & Knowledge: Excellent communication, collaboration and presentation skills Strong problem solving, quantitative and analytical abilities Strong ability to plan and manage numerous people, projects and processes simultaneously Ability to conceptualize and automate process to save time and improve efficiency Highly adaptable to work in pressure environment and has the ability to work at all levels both within the organization and externally Know-how of CRM, Adobe Campaign Management Tool is a must Knowledge of SQL will be an added advantage

Job Summary A detail-oriented and results-driven Adobe Campaign Technical Consultant with experience in the banking or financial services domain The ideal candidate will have 4+ years of experience designing, executing, and optimizing data-driven marketing campaigns using Adobe Campaign The role requires strong proficiency in SQL and experience with ETL tools such as SSIS to manage end-to-end campaign workflows, including data extraction, transformation, and loading from complex data environments The candidate will work closely with marketing, data, and compliance teams to deliver targeted communications, enhance customer engagement, and ensure regulatory adherence Key Responsibilities 1. Design and implement personalized 1:1 customer communication journeys using Adobe Campaign. 2. Build and optimize workflows and campaign automation to support acquisition, retention, and cross-sell initiatives for banking products. 3. Extend and customize Adobe Campaign database schema to align with customer lifecycle and compliance requirements. 4. Work with SQL to extract, transform, and segment customer data from banking data warehouses and external sources (via FDA or ETL processes). 5. Design and maintain ETL processes using tools like SSIS to enable seamless campaign data integration. 6. Ensure compliance with banking regulations (e.g., data privacy, opt-out preferences) in all campaigns. 7. Coordinate the execution, testing, monitoring, and tracking of multichannel campaigns (Email, SMS, Push). 8. Manage offer library and dynamic content blocks for various banking services (credit cards, loans, savings accounts). 9. Collaborate with marketing teams to deliver campaigns aligned with business goals and regulatory policies. 10. Resolve high-priority production issues and ensure minimal impact on critical campaigns. 11. Monitor delivery rates, bounce rates, and engagement metrics, and recommend data-driven improvements. Required Skills and Experience 1. 4+ years of experience in Adobe Campaign development and end-to-end campaign execution. (Mandatory) 2. Strong proficiency in SQL for data extraction, segmentation, and transformation. 3. Experience with ETL processes and tools such as SSIS for handling campaign data flows. (Mandatory) 4. Hands-on experience with campaign workflow orchestration and Adobe Campaign Classic or Standard. 5. Hands-on experience with HTML/CSS for email template customization. 6. Experience working with banking or financial institutions is preferred. 7. Good understanding of data privacy laws (e.g., GDPR, local banking compliance standards). 8. Experience with FDA (Federated Data Access) integration for data extraction. 9. Strong communication skills and ability to work in cross-functional teams. Nice to Have 1. Knowledge of other marketing automation platforms. 2. Exposure to reporting tools and dashboards to measure campaign performance.

As a Client Account Management Associate Manager at Accenture, you will be responsible for helping to balance increased marketing complexity and diminishing resources. Your role involves driving marketing performance through deep functional and technical expertise, accelerating time-to-market, and enhancing operating efficiencies at scale. You will be utilizing Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement, and Media Growth Services to achieve these objectives. Your responsibilities will include implementing client account plans through relationship development, identifying opportunities to provide additional value to clients, and monitoring existing services. As the primary liaison for clients and stakeholders, you will lead requirement-gathering workshops and translate business objectives into actionable technical solutions. You will establish operational processes, manage timelines, conduct trainings, and ensure alignment through regular status meetings and performance reviews. Additionally, you will lead the design and implementation of Adobe Campaign solutions, oversee integrations with platforms like AEM, Salesforce, and Adobe Analytics, and ensure compliance with data privacy standards. In this role, you will manage end-to-end campaign delivery, ensure brand compliance, accuracy, and lead optimization efforts based on analytics and engagement metrics. You will provide technical guidance to campaign developers, QA analysts, and reporting teams, define coding standards, promote reusable components and automation, and conduct training sessions to ensure quality and consistency across projects. Furthermore, you will monitor SLAs, track delivery performance, manage incident resolution, and maintain campaign assets and documentation to ensure high availability of campaign systems. With your 10 to 14 years of experience and a background in Any Graduation, you will play a crucial role in driving marketing performance and building deeper client relationships at Accenture.,

Job Title - Marketing Automation - B2C (Braze) | Consultant -Marketing Transformation Location: Bangalore/ Gurgaon/Mumbai/Hyderabad Must have skills: Braze/ Any Adobe Marketing Automation Platforms (Adobe Journey Optimizer, Adobe Campaign, Marketo) Good to have skills: Project Management, Strategy & Consulting, Job Summary: As a Consultant, you will be responsible for designing, building, and configuring customer engagement solutions (Braze/Adobe) to meet business process and marketing automation requirements. Your typical day will involve designing innovative cross-channel campaign strategies, gathering business requirements, and configuring marketing journeys within Braze. You will conduct capability assessments, define target operating models, and develop marketing use cases and business cases to optimize marketing effectiveness. Roles & Responsibilities: - Design innovative campaign strategies and marketing plans across channels using Braze. - Gather business requirements and design processes and solutions for Braze implementation. - Set up marketing journeys, programs, and campaigns within the Braze platform. - Conduct assessments for Braze capability evaluations, define target operating models, and develop marketing use cases and business cases. - Collaborate with clients to ensure seamless Braze implementation and adoption of new tools and processes. - Lead assessments of marketing processes and technologies, defining KPIs, solutions, and vendor evaluations for Braze and related Martech tools. - Contribute to thought leadership and business development in the campaign management and digital advertising space. Professional & Technical Skills: - 4+ years of hands-on/functional consultant experience in Braze implementation with deep functional, industry and client facing experience (or) Equivalent Adobe experience (Adobe Campaign, Adobe Journey Optimizer, Marketo). - Extensive experience in gathering requirements, preparing functional blueprints, and coordinating multi-team deployments for Braze marketing solutions. - Proven ability to design customer experience journeys and next-best-action strategies using Braze. - Expertise in customer acquisition, journey lifecycle and engagement strategies. - Strong analytical skills for monitoring trends, analyzing data, and optimizing campaigns. - Experience in identifying process improvement opportunities and building business cases for campaign strategies and technology solutions. - Familiarity with developing/supporting Martech/Adtech platform technologies with Braze or Adobe.