Ad Operations Executive

As an Ad Operations Executive (Fresher) at the growing digital team, you will play a crucial role in managing and optimizing digital ad campaigns, primarily focused on mobile and affiliate marketing. Your responsibilities will include: - Setting up and monitoring ad campaigns. - Creating daily performance reports using Excel or Google Sheets. - Assisting in campaign tracking setup and integration with platforms such as Appsflyer and Branch. You will collaborate with internal teams including Affiliate, Sales, and Tech to ensure smooth campaign execution and troubleshoot any delivery, tracking, or reporting issues that may arise. Additionally, you will be responsible for maintaining campaign documentation and supporting the operations team with day-to-day tasks. To excel in this role, you should be a fresh graduate or have up to 1 year of experience in Ad Operations, Digital Marketing, or MIS. Strong Excel skills including VLOOKUP, Pivot Tables, and basic formulas are required. Good communication and coordination skills are essential, along with an understanding of digital marketing metrics such as CTR, CVR, ROI, Impressions, and Clicks. Knowledge of tracking tools like Appsflyer, Branch, or Google Analytics would be advantageous. A Bachelor's degree in BBA, BCA, B.Tech, or a related field is required. In return, you will have the opportunity for hands-on learning in the fast-paced ad tech industry, training in ad operations, tracking, and campaign management, and exposure to global digital campaigns and top-tier partners. You will work within a friendly and collaborative team culture that encourages growth and development in the field of digital marketing.,