Ad Operations Analyst

1 - 3 years

3 - 5 Lacs

Posted:1 day ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

  • Pull and consolidate daily advertising performance data from multiple ad servers and SSP s (e.g., Spring Serve, Publica, IndiCue, Magnite, etc.).
  • Provide clear and concise daily summaries of key performance metrics and highlight any notable trends, anomalies, or areas of concern.
  • Monitor campaign delivery and pacing to ensure alignment with performance goals and budget allocations.
  • Collaborate with internal sellers, strategists, and product team members to ensure campaign insights translate into actionable optimizations.
  • Support the standardization and automation of reporting processes to improve operational efficiency.
  • Maintain familiarity with the latest advertising platforms, tools, and industry trends, and provide input on new technologies or systems that could enhance campaign performance tracking.
  • Assist in the QA of live campaigns to ensure proper setup, tagging, and tracking.
Qualifications:
  • 1-3 years of experience in digital advertising operations, campaign management, or a related analytics role.
  • Fluency in CTV video advertising.
  • Strong working knowledge of major advertising platforms (e.g., Spring Serve, Publica, IndiCue, Magnite, etc.).
  • Proficiency in Excel/Google Sheets; experience with reporting tools (e.g., Looker Studio, Tableau, or similar) is a plus.
  • Analytical mindset with the ability to interpret performance data and communicate actionable insights.
  • Highly organized, detail-oriented, and able to work independently in a fast-paced environment.
  • Strong communication skills and the ability to work cross-functionally with both technical and non-technical teams.
  • Ready to work in US overlap hours (not limited to) till 12pm US Pacific Time.

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