Account Executive, Consumer Packaged Goods, Large Customer Sales

8 - 12 years

0 Lacs

Posted:22 hours ago| Platform: Shine logo

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Job Type

Full Time

Job Description

Role Overview: As a successful candidate for this role, you should hold a Bachelor's degree or possess equivalent practical experience and have a minimum of 8 years of industry experience in digital advertising, consultative sales, business development, or digital marketing. You must demonstrate a strong track record of building relationships with executives and cross-functional collaborators. The ideal candidate will also have experience in Search, Shopping, Apps, and Video marketing solutions, with a preference for knowledge in digital media, advertising measurement, attribution, incrementality solutions, and brand marketing. An understanding of eCommerce and Digital Native businesses, coupled with excellent business acumen and problem-solving skills, is essential for this role. Key Responsibilities: - Work with a diverse portfolio of Consumer Packaged Goods (CPG) clients, developing relationships to drive industry thought leadership and scale best practices. - Build and maintain relationships with c-level clients, industry-specific direct advertisers, and relevant agency contacts. - Understand the business needs of CPG advertisers and provide insights into relevant consumer behavior. - Have a deep understanding of industries and leverage internal cross-functional teams to solve for clients" business impact. - Drive the shift from TV while aligning client business objectives with innovative and strategic solutions. - Sell Google's full suite of advertising solutions across Search, YouTube, Measurement, and more to help clients navigate industry shifts and achieve outsized business performance. Qualifications Required: - Bachelor's degree or equivalent practical experience. - At least 8 years of industry experience in digital advertising, consultative sales, business development, or digital marketing. - Strong track record of building relationships with executives and cross-functional collaborators. - Experience in Search, Shopping, Apps, and Video marketing solutions. - Knowledge of digital media, advertising measurement, attribution, and incrementality solutions preferred. - Brand marketing experience preferred. - Understanding of eCommerce and Digital Native businesses. - Excellent business acumen and problem-solving skills. Additional Details: N/A,

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