Vice President, Digital Marketing & Media

2 - 3 years

30 - 35 Lacs

Posted:12 hours ago| Platform: Naukri logo

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Job Description

Vice President, Digital Marketing & Media
Bengaluru, Karnataka | Posted 19 hours ago
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Job description
Job Description: The role is a leadership role in which the candidate is responsible for building, scaling, and delivering on the vision of a high-growth digital marketing business within Zensciences. The role demands a founder s mindset, strong business acumen, and the ability to lead cross-functional teams to achieve growth and profitability. Key Responsibilities: 1. Business [ ]
The role is a leadership role in which the candidate is responsible for building,
scaling, and delivering on the vision of a high-growth digital marketing business within Zensciences. The role demands a founder s mindset, strong business acumen, and the ability to lead cross-functional teams to achieve growth and profitability.

Key Responsibilities:

1. Business Ownership & Revenue Growth Full P&L ownership of Zensciences Digital Deliver revenue with profitability benchmarks Develop pricing models and monetization strategies across service lines
2. Strategy & Innovation
Define and execute the 2 3 year strategic roadmap Innovate service offerings: productized solutions, tech-enabled services, AI interventions Benchmark against global agency standards to maintain competitive edge
3. Client Growth & Success
Anchor CXO relationships with marquee clients Drive upsells and cross-sell opportunities across accounts Ensure high CSAT, retention, and advocacy metrics
4. Team Leadership & Capability Building
Lead a growing team of 30 60 across content, media, SEO, CRM, analytics
Define org design, hire key talent, and run a strong performance management
cadence Foster a culture of creativity, accountability, and experimentation
5. Operational Excellence
Establish delivery SLAs, governance routines (MBRs/QBRs), and quality benchmarks Partner with operations and HR to scale infrastructure, processes, and training
6. Thought Leadership & Market Positioning
Represent Zen Digital externally through events, publications, and speaking engagements Drive internal evangelism for digital transformation across Zensciences verticals

Ideal Candidate Profile

15 20 years of experience in digital marketing or B2B consulting
Proven P&L or business unit leadership experience having managed a business of minimum INR100 Cr and a team of 100 digital experts Deep understanding of SEO, performance, ABM, and content-led funnels Track record of team building, scaling operations, and client growth Strong executive presence and CXO relationships
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