Vice President-Channel and Retail

Job Title:

Department:

Role Objective:

pan-India channel and retail ecosystem

Key Responsibilities

1. Strategic Leadership & Ecosystem Growth

• Define and execute the

  national channel and retail strategy

  , ensuring alignment with overall business goals.
• Drive expansion into underpenetrated markets through scalable franchise and partner programs.
  
• Own the Channel & Retail

  P&L

  ; monitor performance across zones through structured governance reviews.
• Champion the shift from volume growth to

  value-based partner engagement

  and network profitability.

2. Channel Partner & Franchise Management

• Oversee a vast network of

  6,000+ partners

  and

  4,000+ employees

  via zonal leadership.
• Build a future-ready partner ecosystem — developing partner capabilities, profitability, and retention through structured enablement programs.
  
• Introduce data-backed channel health metrics to measure productivity, satisfaction, and ROI.
  
• Lead partner engagement, grievance resolution, and long-term relationship management initiatives.
  

3. Retail & Customer Experience Transformation

• Expand the retail footprint and drive brand consistency across outlets (franchise and company-owned).
  
• Integrate tech-enabled retail models to enhance visibility, footfall conversion, and customer service quality.
  
• Collaborate with marketing for retail activation campaigns, loyalty programs, and customer engagement.
  

4. Governance, People, and Performance

• Develop and mentor zonal business heads and next-line leaders, fostering a performance-driven, collaborative culture.
  
• Establish channel audit mechanisms and financial discipline across franchise operations.
  
• Partner with HR and L&D to design training programs for channel sales teams and franchise owners.
  

5. Strategic Stakeholder Management

• Work closely with Operations, Product, and Finance teams to deliver cohesive channel-driven business outcomes.
  
• Represent the channel function in strategic leadership forums and industry collaborations.
  

Key Deliverables

• National channel and retail revenue & profitability
  
• Expansion of franchise / retail presence
  
• Partner satisfaction & retention rate
  
• Operational compliance and efficiency
  
• Development of leadership pipeline across zones
  

Preferred Candidate Profile

• Experience:

  18–25 years, with extensive exposure to multi-zone channel leadership and franchise network development.

• Industry:

  Logistics, Express, E-commerce, Telecom, FMCG, or Insurance.

• Competencies:

  Strategic foresight, partner management, operational governance, and stakeholder collaboration.

• Leadership Style:

  Empathetic, relationship-driven, with strong commercial and analytical acumen.

• Education:

  MBA or equivalent post-graduate degree preferred.