Technical Content Lead

Location:

About ScholarHat

ScholarHat

Technical Content Lead

Key Responsibilities

• Lead the

  content strategy and execution

  across multiple digital platforms (website, blogs, social media, email campaigns, and webinars).
• Manage, guide, and mentor the

  content and social media teams

  , ensuring consistent tone, quality, and brand alignment.
• Collaborate with

  technical trainers and subject matter experts

  to create high-quality educational and promotional content (blogs, guides, posts, videos, etc.).
• Guide and oversee

  SMO and SEO strategies

  to boost online visibility and engagement.
• Plan and execute

  branding campaigns, webinars, and community engagement initiatives

  in collaboration with design and marketing teams.
• Research

  emerging industry and technology trends

  to ensure ScholarHat’s content remains relevant and insightful.
• Analyze content performance using

  Google Analytics, Search Console

  , and other tools to optimize future campaigns.
• Maintain a

  content calendar

  to ensure consistent and timely delivery across all channels.
• Contribute to

  brand storytelling, video marketing scripts

  , and

  thought leadership

  initiatives.
• Utilize

  Canva

  or similar design tools to create or review banners and visuals that support content campaigns.

Qualifications & Requirements

• Education:

  B.Tech (CS/IT), BCA, or MCA only.

• Experience:

  3–6 years in

  technical content creation, digital marketing, or branding

  , preferably in the

  EdTech or IT industry

  .
• Strong grasp of

  technical topics

  such as

  Full Stack Development, Java, .NET, Angular, React, AI, Cloud, or DevOps

  , and ability to

  simplify complex concepts

  for a diverse audience.
• Proven experience leading

  content, design, or social media teams

  .
• Hands-on experience with

  Canva

  ,

  SEO tools

  , and

  social media management platforms

  .
• Excellent skills in

  copywriting, editing, and project management

  .
• Strong understanding of

  brand communication, storytelling

  , and

  visual aesthetics

  .
• Ability to collaborate effectively with

  marketing, sales, and technical

  departments.

What We Offer

• Opportunity to

  lead and shape the content, branding, and communication strategy

  of a growing EdTech company.
• Direct collaboration with

  founders, trainers, and technical experts

  .
• Freedom to

  innovate with digital campaigns, storytelling, and visual branding

  .
• Exposure to the

  latest trends in technology education and EdTech marketing

  .

• Competitive salary

  , growth-oriented culture, and leadership growth opportunities.