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Strategy Head Digital Marketing

Strategy Head Digital Marketing

Name: Jobpe
Address: T-Hub, Plot No 1/C, Sy No 83/1, Raidurgam panmaktha, Knowledge City Rd, Hyderabad, Telangana, 500081, IN
Telephone: +91-83339-09630
Price range: Free

DC Consultants

0 - 15 years

50 - 55 Lacs

mumbai navi mumbai

Posted:9 hours ago| Platform:

Apply

Skills Required

digital media automation bfsi analytical sem seo digital marketing forecasting brand building analytics

Work Mode

Work from Office

Job Type

Full Time

Job Description

Strategic Digital Leadership:

Define the long-term digital marketing roadmap, aligning with company s growth and revenue goals.
Position Comapnyas a digitally dominant PropTech leader across India and GCC markets.
Blend performance marketing with digital brand-building to create sustainable growth momentum.
Provide regular strategy updates, insights, and recommendations to the CBO and leadership team.

Performance Marketing & Budget Management:

Own and manage the 30 40 Cr annual digital budget with complete accountability for ROI.
Drive performance campaigns across Google, Meta, programmatic, affiliates, SEO/SEM, and automation tools.
Build strong attribution models to track and optimize CAC, CPL, conversion rates, and funnel performance.
Conduct quarterly budget planning, forecasting, and efficiency reviews with business leadership.

Data-Driven Growth & Analytics:

Establish a robust analytics and reporting framework to measure campaign success.
Translate marketing data into business insights for board-level reporting.
Apply advanced AI, automation, and predictive modeling to optimize campaign effectiveness.
Continuously monitor competitive benchmarks and adapt strategy to maintain a market leadership edge.

Digital Innovation & Transformation:

Drive adoption of MarTech tools, AI-driven campaigns, and marketing automation.
Explore emerging channels, consumer platforms, and partnerships for innovative digital outreach.
Ensure PropertyPistol sets industry benchmarks in digital-first engagement and performance marketing.

Leadership & Cross-Functional Collaboration:

Build and lead a specialist digital team across performance, content, analytics, and brand.
Collaborate with Sales, Product, and Strategy teams to ensure digital efforts directly drive business outcomes.
Manage external agencies, media partners, and vendor relationships with strict ROI focus.
Mentor and coach team members to develop next-generation digital leaders within the organization.

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Strategy Head Digital Marketing