Sr. PPC Executive

Job description

Job Overview

As a Sr. PPC Executive, you will be responsible for managing and optimizing paid advertising campaigns across Google Ads and Facebook Ads for our diverse client base. This role requires strategic thinking, analytical skills, and excellent communication.

Key Responsibilities

• Plan, launch, and manage PPC campaigns across Google Ads (Search, Display, Shopping, Video, Performance Max) and Facebook Ads.
• Conduct keyword research, audience segmentation, and bid strategy planning.
• Optimize ad copies, creatives, and landing pages to improve CTR and conversion rates.
• Monitor key performance indicators: CTR, CPC, CPA, ROAS, and more.
• Execute A/B testing for ads, audience segments, and bidding methods.
• Stay up-to-date with the latest algorithm updates and best practices in Google & Meta platforms.
• Manage advertising budgets with a focus on ROI.
• Prepare detailed performance reports and insights for internal stakeholders and clients.

Requirements

• 1–5 years of hands-on experience in PPC campaign management.
• Proficiency in Google Ads and Facebook Ads Manager (including Meta Business Suite, Pixel, Retargeting, Lookalike Audiences).
• Knowledge of Google Analytics, Google Tag Manager, and conversion tracking.
• Strong analytical and problem-solving skills.
• Excellent command of English (written and spoken) to communicate with clients.
• Ability to manage multiple campaigns in a fast-paced environment with accuracy and efficiency.

Why Join Us?

• Be part of a skilled and collaborative digital marketing team.
• Work on high-budget, performance-driven campaigns.
• Learn continuously and grow your career in the PPC domain.

Location: Sargasan, Gandhinagar
Job Type: Full-Time | Experience: 1 to 5Years | Salary: Up to ₹50,000/Month

Job Type: Full-time

Job Type: Full-time

Pay: ₹18,577.23 - ₹50,000.00 per month

Schedule:

• Day shift