Sr. Media Buyer

As a Senior Media Buyer at our company located in Centura Square IT Park, Wagle Estate, Thane, you will be responsible for taking full ownership of our ad campaigns across Meta Ads and Google Ads to drive results for our fast-scaling portfolio of digital products. **Key Responsibilities:** - Plan, launch, and optimize paid campaigns on Meta and Google Ads platforms. - Manage monthly high ad budgets with a focus on ROAS and CPA targets. - Collaborate with creative and video editing teams to ensure high-performing ad creatives. - Conduct A/B tests on ad copy, creatives, targeting, and funnels for performance improvements. - Monitor analytics and provide campaign performance reports along with strategic recommendations. - Keep up-to-date with platform updates, ad policies, and new media buying trends. **Qualifications Required:** - 3+ years of experience in running and scaling ad campaigns, particularly on Meta and Google platforms. - Proven track record of managing large budgets with high ROI in digital product niches. - Deep knowledge of Ads Manager, campaign structures, tracking, and attribution logic. - Strong understanding of funnel mechanics, customer psychology, and performance metrics. - Ability to collaborate effectively with creative teams to guide ad angles and briefs. - Excellent analytical, communication, and problem-solving skills.,