SR. Digital Marketing Executive

Company Description

Urban Yatra offers personalized travel experiences with comprehensive services that include meet-and-greet on arrival, pick-up and drop, accommodation, and complimentary breakfast. Our packages are designed for convenience, covering all travel and sightseeing by personalized AC car, with all tolls, parking fees, and driver allowances included. We also provide 24-hour on-call assistance during your stay, ensuring a seamless and enjoyable travel experience.

Role Description

We are seeking an experienced Senior SEO Specialist to lead and execute advanced SEO strategies that increase organic traffic and drive business growth.

Key Responsibilities:

• Develop and implement effective SEO strategies.
• Perform detailed SEO audits and share actionable recommendations.
• Manage on-page, off-page, and technical SEO tasks.
• Optimize and maintain WordPress websites for top performance.
• Plan and manage Google Ads campaigns to complement SEO goals.
• Track and report on key SEO metrics and website performance.
• Stay up to date with search engine algorithms and industry best practices.
• Work closely with content writers, designers, and developers to ensure SEO best practices are applied.
• Guide and mentor junior team members.
• Identify new opportunities to improve rankings, traffic, and ROI.

Requirements:

• Proven experience in SEO (minimum 3-5 years).
• Strong knowledge of SEO tools and best practices.
• Hands-on experience with WordPress and Google Ads.
• Excellent analytical, communication, and teamwork skills.