Sr. Creative Copywriter ( Hindi / English)

Company Description

Aquarius Promotions Pvt. Ltd. isn't your typical advertising agency. Since 2002, we have been trailblazers and trendsetters in Central India's marketing scene, known for our bold ideas and cutting-edge technology. We combine creativity with precision and professionalism, eschewing stereotypes and wild antics. Our team is driven, dedicated, and ready to go above and beyond for our clients. INS accreditation, numerous awards, and up-to-date tools and technology highlight our commitment to excellence. Curious about us? Visit our studio during one of our legendary festival tours for an eye-opening experience. Welcome to Aquarius - let's shake things up together.

Role Description

This is a full-time, on-site role for a Sr. Creative Copywriter (Hindi/English). Located in Bhopal, the Sr. Creative Copywriter will be responsible for generating creative content, web content writing, and creative writing in both Hindi and English. Day-to-day tasks include brainstorming innovative ideas, crafting compelling copy, collaborating with the creative team, and ensuring all content aligns with the company's brand voice and strategy.

We’re looking for an exceptional Copywriter who can craft words that captivate, engage, and leave a lasting impression. If you have a passion for storytelling, a knack for creativity, and the ability to transform ideas into powerful messages, we want to meet you!

Responsibilities

What We’re Looking For:

• A passion for crafting compelling marketing communication
• A creative mind with a strong grasp of storytelling, advertising, and brand voice.
• 5+ years of proven copywriting experience (agency background preferred)
• Ability to understand client briefs, think creatively, and bring ideas to life through words.
• Strong command of grammar, style, and tone; experience writing in multiple voices is a plus!
• Excellent command on written (English & Hindi) communication skills
• A diverse, high-quality portfolio across digital, video, and print
• Strong grip on writing for both brand and performance marketing
• Ability to write with wit, emotion, and clarity – tailored to different audiences
• Experience working in fast-paced creative teams
• Comfort working in English (and optionally, Hinglish or regional Indian languages)
• A collaborative team player with a positive attitude who’s comfortable working in a fast-paced environment.
• Strong portfolio showcasing a range of creative copy
• Ability to think outside the box and communicate complex ideas simply
• Team player with a positive attitude and strong work ethic
• Proficiency in digital and social media trends is a plus!

What You’ll Do:

• Craft clear, persuasive, and engaging copy for campaigns across print, digital, social media, websites, advertisements, and more.
• Collaborate with our creative team to develop unique concepts and bring client visions to life.
• Conduct research and stay on top of industry trends to deliver fresh, relevant, and impactful copy.
• Adapt to different tones and styles depending on each project’s needs
• Refine and edit content based on client feedback and agency standards.
• Lead copy development for brand campaigns, digital ads, social media, scripts, and more
• Collaborate closely with art directors, strategists, and client teams to craft unforgettable narratives
• Translate briefs into crisp ideas, high-performing hooks, and multi-channel content
• Bring a strong understanding of voice, tone, storytelling, and conversion copy
• Mentor junior writers (if applicable), while owning your timelines and quality

Qualifications

• Strong Communication and Creativity Skills
• Proficiency in Writing, including Creative Writing and Web Content Writing
• Excellent command of both Hindi and English
• Ability to work on-site in Bhopal
• Bachelor's degree in English, Communications, Marketing, or a related field
• Previous experience in a similar role is a plus
• Strong attention to detail and the ability to meet deadlines