2 years

4 - 6 Lacs

Posted:1 week ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Job Title: Senior Copywriter

Location: Location Close to MG Road Metro Station
Department: Creative / Marketing
Experience: 2+ years of professional copywriting experience (preferably in a digital marketing agency or creative environment)
Salary: INR 40,000 to INR 55,000

About the Role:

We are looking for a Senior Copywriter who can craft engaging and impactful copy that connects with audiences and strengthens brand presence across platforms. The ideal candidate should be a creative thinker with a strong grasp of brand tone, digital storytelling, and social media communication.

Key Responsibilities:

  • Develop compelling copy for social media posts, digital campaigns, websites, ads, blogs, and emailers.
  • Collaborate closely with the design, strategy, and social media teams to create content that aligns with campaign goals and brand voice.
  • Conceptualize and execute creative ideas for social media and digital marketing campaigns that drive engagement and conversions.
  • Write clear, persuasive, and original copy that reflects brand personality and tone.
  • Edit and proofread all content to ensure accuracy, clarity, and quality.
  • Stay updated on social media trends, content formats, and audience behavior to bring innovative ideas to campaigns.
  • Guide and mentor junior copywriters to maintain content consistency and elevate creative output.

Requirements:

  • Bachelor’s degree in English, Communications, Journalism, Marketing, or related field.
  • 2+ years of experience in copywriting, ideally in a digital marketing or creative agency.
  • Strong portfolio demonstrating excellence in social media and digital campaign copywriting.
  • Excellent writing, editing, and storytelling skills with keen attention to detail.
  • Understanding of digital marketing, branding, and consumer engagement.
  • Ability to handle multiple projects with tight deadlines.
  • A team-oriented mindset with creativity and strategic thinking.

Preferred Skills:

  • Deep understanding of social media platforms (Instagram, LinkedIn, Facebook, X, etc.) and their content styles.
  • Familiarity with SEO and content performance metrics.
  • Awareness of content trends, hashtags, and audience insights.
  • Strong collaboration and communication skills.

Industry

● Advertising Services

Employment Type

● Full-time

Job Types: Full-time, Permanent

Pay: ₹40,000.00 - ₹55,000.00 per month

Work Location: In person

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