Sr. Associate - Brand Solutions

A Sr Associate - Brand Solutions is responsible for the execution of impactful brand campaigns. This role is perfect for someone who understands the pop culture landscape, is eager to be part of it, and enjoys bringing ideas to life.

ABOUT THE ROLE

• You will be a key part of executing impactful brand campaigns by working closely with clients, internal teams, and production partners to bring creative ideas to life.
• You will work with select clients and lead all Brand Solutions for them, as per their briefs and on ideas proactively pitched by Spectal to fulfill their business goals.
• You will collaborate with the Creative team to ideate on concepts, using your insights about the client, brand, and business to create the right solutions.
• You will then work on executing these ideas and handle all their moving parts along with a team of juniors, and in collaboration with the production team, within set timelines and budgets.
• You will liaise with your clients as the main POC to ensure that the ideas and their execution are progressing in sync with the brand vision and business objectives.
• You will brainstorm, collaborate, and drive ideation for Spectal’s projects, and regularly research industry trends, new technologies, audiences, and brand campaigns to stay inspired, ahead of the curve, and constantly full of new ideas which we can turn into pop-culture defining brand solutions.
• You will lead the preparation of detailed campaign reports, ensuring that we get as much learning as we can after each campaign or project is concluded.

QUALIFICATIONS AND SKILLS:

• Apply if you have prior prior experience of 2-4 years in events, experiential marketing, or media.
• Your educational background can be anything at all, but you gotta be very interested in culture - both pop culture, and independent sub-cultures growing across India and the world!
• Now the real stuff we’re looking for:
• Teamwork: You must be comfortable working with cross-functional teams because you know that amazing work is done together.
• Work ethic: You’re self-motivated, honest, proactive, take ownership of your work, and are always willing to go the extra mile to meet (or exceed) expectations.
• Getting things done: You know that an idea is only as good as its execution, so you must be willing to get hands-on to make it happen. You’re able to face challenges with confidence and figure out how to get things done — knowing that your team has your back and will support you.
• Always learning: You know how to keep learning - from clients, from analysis of past trends, from other parallel industries, and from other team members.

WORKING WITH US COMES WITH PERKS:

• We’re a boutique agency with no hierarchies. Everybody contributes ideas, everybody gets facetime with the client, and everybody gets a chance to take their idea to completion. Nothing you do will sit in a PPT and languish. If the idea is good, it will get translated into real work right away.
• Because of this, you will grow. Fast. There is no place for stagnation at Spectal, so if you do a good job your position, responsibilities and salary will increase faster than you’d expect.
• Nothing is theoretical. If you work on something, you see its impact almost immediately - whether on culture as a whole, or on a brand’s business. That impact is yours to showcase. You did that. We helped you do that.

ABOUT SPECTAL

We’re a boutique creative agency connecting youth, culture, and brands through experiential marketing, brand solutions, and live entertainment. We do this by creating immersive, memorable, innovative experiences for young audiences across India by…

• Conceptualising and executing campaigns and activations with India’s biggest brands:
Hero Motocorp | United Breweries | Bingo | Myntra | GoIbibo | Niantic | Many more!
• Organising and programming live entertainment with India’s most happening artists:
Amit Trivedi | Sunidhi Chauhan | Divine | Dozens more top musicians and comedians
• Conceptualising and creating branded experiences at various youth touchpoints:
College fests across India | Festivals like Sunburn, Comic Con & Zomaland

Work Location