Social Media Strategist

We are seeking an experienced Social Media Strategist with expertise in managing social media accounts and executing social media strategies for both Indian and US market.

This role is primarily responsible for developing and implementing social media strategies for our own brands and our clients, both in India and the US. The ideal candidate should have expertise in audience engagement, brand positioning, content strategy, and campaign execution.

Responsibilities:Develop and implement social media strategies to increase brand awareness, engagement, and lead generationManage and oversee social media accounts across platforms such as Instagram, Facebook, LinkedIn, Twitter, and othersPlan and create engaging, high-quality content aligned with marketing objectives and brand identityExecute social media campaigns tailored for both Indian and US audiencesConduct research and stay updated on the latest social media trends, tools, and best practicesCollaborate with content creators, designers, and marketing teams to ensure a cohesive brand presenceAnalyze performance metrics, generate reports, and optimize strategies based on insightsMonitor and respond to audience interactions, ensuring a strong community presence

Desired Skills:
5+ years of experience in social media strategy, content planning, and campaign managementStrong understanding of social media trends in both Indian and US marketsProven ability to develop and execute successful social media strategiesExperience with social media analytics tools to track performance and optimize campaignsExcellent communication skills, creative thinking, and attention to detailAbility to manage multiple accounts and meet deadlines efficiently.