Social Media Specialist

Job Title: Social Media Specialist

Key Responsibilities

Social Media Management

• Plan, schedule, and publish content across major platforms (Facebook, Instagram, LinkedIn, TikTok, YouTube, etc.)

• Maintain brand voice and visual consistency

• Monitor engagement, respond to comments/messages, and nurture community interactions

• Research trends, hashtags, and competitive activity

Content Creation

• Create graphics, posts, reels, short-form videos, captions, and stories

• Repurpose long-form content into bite-sized assets

• Collaborate on campaign ideas and messaging

• Work with tools like Canva, Adobe Suite, CapCut, etc.

Strategy & Performance

• Develop monthly content calendars

• Support growth initiatives (followers, reach, lead generation)

• Track KPIs and prepare performance reports

• Recommend improvements based on analytics

Required Skills & Experience

• 2+ years of social media management experience (agency or in-house)

• Strong content creation portfolio (graphics + video)

• Excellent written English and storytelling abilities

• Knowledge of social platform best practices and algorithms

• Understanding of basic analytics (Meta, LinkedIn, TikTok, etc.)

• Ability to work independently and meet deadlines

US shift

Salary- 20-23k (4 hours)