Social Media Marketing Specialist

Social Media Executive

Responsibilities

• Plan, create and schedule engaging content for Instagram, Facebook, and other channels
• Monitor and respond to comments, messages and mentions to foster community engagement
• Identify, reach out to and negotiate collaborations with relevant fashion influencers and creators
• Coordinate deliverables and ensure timely campaign execution
• Assist in the rollout of social‑driven promotions, contests and story takeovers
• Stay on top of ethnic‑fashion trends, platform features and competitor activity

Qualifications

• 1–3 years’ experience in social‑media management or influencer marketing (fashion/retail preferred)
• Strong written/verbal communication
• Hands‑on proficiency with Canva, Photoshop or similar graphic‑creation tools
• Experience with social‑analytics platforms (Instagram Insights, Facebook Insights, etc.)
• Self‑starter attitude with excellent organizational and multitasking abilities
• Creative mindset, keen eye for aesthetic detail and passion for ethnic‑fashion storytelling

Why Allsilks?

• Be part of a rapidly growing brand with deep roots in craftsmanship
• Collaborate with a tight‑knit in‑house marketing team
• Opportunity to shape and scale our social & influencer strategy from the ground up