Social Media Marketing Manager

2 - 31 years

3 - 6 Lacs

Posted:2 days ago| Platform: Apna logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Key Responsibilities • Plan, create, and publish engaging content across major social media platforms (Instagram, Facebook, YouTube, LinkedIn, etc.). • Use AI tools for content ideas, caption writing, creatives, and repurposing content. • Build awareness, grow followers, and drive traffic to brand pages and websites. • Create monthly/weekly content calendars and marketing activity plans. • Track performance using insights/analytics and suggest improvements. • Manage automation and social media scheduling tools (Buffer, Hootsuite, Later, Meta tools, etc.). • Coordinate with design, sales, and management to align campaigns with business goals. Required Skills • Strong understanding of trends on major social media platforms. • Good writing skills — captions, posts, short-form content, and basic scripts. • Familiarity with AI tools for content creation and research. • Knowledge of automation, scheduling, and basic analytics. • Creative mindset, consistency, and attention to detail.

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