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Pennant Technologies Private Limited
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Social Media Marketing Lead

Social Media Marketing Lead

Pennant Technologies Private Limited

8 - 10 years

5 - 7 Lacs

Hyderabad Telangana India

Posted:1 day ago| Platform: Foundit logo

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Skills Required

Linkedin Buffer sprout social hootsuite

Work Mode

On-site

Job Type

Full Time

Job Description

Position Brand Leadership.

Reinforce Value Proposition, Messaging and Thought leadership.

Engage the Community.

Support Demand Generation Program.

Empower Employee Advocacy Program.

Partnership and Collaboration.

Analytics and Optimisation.

Requirements

8-10 years of experience in B2B social media marketing, ideally in enterprise software, financial technology, SaaS or technology services. Financial Services industry knowledge and understanding will be an advantage
Expertise in LinkedIn, Twitter, YouTube, and Google Ads among others with hands-on experience in organic and paid social strategies
Strong storytelling, copywriting, and content development skills tailored for B2B audiences
Proficiency in social media management and monitoring tools like Sprinklr, Hootsuite, Buffer, Sprout Social, Google Analytics, LinkedIn Sales Navigator, etc.
Strong understanding of demand generation, lead nurturing, and account-based marketing (ABM) via social channels will be an advantage
Experience in using social media to drive influencer marketing initiatives will be a plus.

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