Social Media Marketing Lead

As a Team Lead at Edusocial, your role involves spearheading social media marketing projects for educational institutions across India. You will be responsible for managing a team of content creators, designers, and account managers, ensuring the delivery of compelling brand identities through creative content and result-driven marketing strategies. **Key Responsibilities:** - Lead and manage a team of social media executives, designers, and interns. - Own monthly content calendars for school and preschool clients. - Plan and review reel concepts, captions, carousels, and campaign ideas. - Coordinate with clients for approvals, feedback, and strategy alignment. - Ensure timely shoot planning and execution with the video team. - Collaborate with the performance marketing team for ad campaigns. - Monitor content performance and refine strategies based on insights. - Mentor junior team members and maintain quality control across accounts. **Qualifications Required:** - 3-5 years of experience in social media marketing, preferably in an agency setting. - Minimum of 1 year of experience in leading or mentoring a small team. - Strong storytelling and content ideation skills. - Proficiency in Instagram, Facebook, and YouTube strategy. - Knowledge of basic design workflows like Canva, with Figma being a plus. - Experience with education clients is preferred but not mandatory. - Excellent communication and client-handling abilities. As a successful Team Lead, you will witness consistent delivery of high-quality content by your team, resulting in enhanced engagement, visibility, and admissions for clients through social media platforms. Your efficient management of monthly content planning, review cycles, and campaign execution will ensure seamless operations and successful outcomes.,