This is a full-time on-site role for a Social Media Manager. The Social Media Manager will manage social media marketing and communication activities. This includes creating and implementing social media strategies, creating content, Social Media Optimization (SMO), and writing for various platforms and audiences.

Responsibilities

Plan and execute digital marketing campaigns (SMM, Email, etc)
Manage and oversee the creation of high-quality content visual, graphic, video and written for the social media platforms
Develop a robust social media strategy to boost following and visibility across various platforms and target campaigns to penetrate right market reach
Analyze, review, and report on the effectiveness of digital campaigns to optimize results using the appropriate KPIs.
Drive marketing programs that are highly targeted basis content affinity of relevant segmented audience cohorts.
Manage all efforts and goals on organic and digital paid media: Display, Paid Social, App.
Monitor and analyze the effectiveness of marketing content.
Identifies trends and insights and optimizes spending and performance based on the insights.

Qualification

Social Media Marketing, Meta Targeting, Facebook Ads
Out-of-the-box ideas, and creativity
Experience in developing and implementing content strategies
Social Media Optimization (SMO) skills
Strong writing skills for a variety of platforms and audiences
Experience with Canva for Graphic design or similar design software
Ability to work independently and as part of a team
Influencer marketing experience is an add-on
Any Degree

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