Social Media Manager

Job Title: Social Media Marketer

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About MicroMitti

MicroMitti Real Estate Ventures Pvt. Ltd. is India's leading PropTech and real estate co-investment platform, building a national movement from the heart of Indore. We're shaping the future of real estate through technology, design, and powerful storytelling. Our vision is Indore se Bharat Tak taking Tier 2 & Tier 3 India to the forefront of real estate investment and innovation.

Role Overview

data-driven, creative, and growth-focused Social Media Marketer

Key Responsibilities:

• Own and execute MicroMitti's social media strategy across platforms (Instagram, LinkedIn, YouTube, Facebook, X, etc.) with clear weekly & monthly growth KPIs.
• Ideate and produce engaging content (especially short-form videos and reels) that reflects MicroMitti's vision, projects, and campaigns.
• Collaborate with design, PR, and leadership teams to translate campaigns into powerful digital stories.
• Manage content calendars, community engagement, influencer collaborations, and targeted ad campaigns.
• Analyze performance metrics (engagement, CTR, follower growth, conversions) and continuously optimize campaigns.
• Stay ahead of social trends, algorithms, and content innovations.
• Work closely with leadership to craft campaign narratives that build Brand Indore at national and international levels.
• Leverage video storytelling for event launches, brand campaigns, and investor communication.

Key Requirements:

• 25 years of experience in social media and digital marketing, preferably with a D2C, real estate, or startup brand.
• Proven track record of measurable growth on platforms like Instagram and YouTube.
• Strong skills in video ideation, scripting, and basic editing (mobile or professional tools).
• Deep understanding of content trends, audience behavior, and platform algorithms.
• Creative mindset with a sharp sense for storytelling and brand tone.
• Excellent communication and execution skills with a founder's mindset.

Preferred:

• Background in video-first campaigns or influencer collaborations.
• Experience with paid ad campaigns, SEO-friendly content, and lead funnels.
• Worked in a fast-growing brand/startup environment.

What We Offer:

• Opportunity to shape the digital voice of one of India's most innovative PropTech brands.
• Work directly with the founder's office on national campaigns.
• Fast-paced growth environment with ownership and creative freedom.
• Competitive compensation and performance-linked incentives.