Job
Description
Key Responsibilities: Develop, implement, and manage social media strategies across platforms like Instagram, Facebook, LinkedIn, Twitter/X, YouTube, and TikTok Create engaging content (graphics, copy, video, stories, reels) tailored to each platform Manage content calendars and post scheduling Monitor social media accounts daily, respond to comments/messages, and foster community engagement Collaborate with design, content, and marketing teams for integrated campaigns Track KPIs and analyze performance metrics using tools like Meta Insights, Google Analytics, etc. Optimize content based on trends, insights, and audience behavior Run and manage paid ad campaigns on social platforms Collaborate with influencers or content creators for promotions Handle brand reputation, including crisis communication on social channels Requirements: Proven experience as a Social Media Manager or similar role Deep understanding of platform algorithms, engagement tactics, and content trends Strong writing and editing skills (English and/or local language) Basic design and video editing skills (Canva, Adobe Suite, or similar) Experience with social media tools (Buffer, Hootsuite, Later, Meta Business Suite) Analytical mindset with experience in reporting and performance tracking Excellent time management and communication skills Creativethinking and attention to detail
