Social Media Manager

CTC: INR 4.5LPA---About the RoleWe are looking for a hands-on Brand Manager to lead the end-to-end digital presence of our brand [Skye / Trooh / Punjab Exotica / Bebe Di Rasoi / FML / Agent Jack&aposs]. This is a 360 role that covers social media, content creation, aggregator platforms (Swiggy, Zomato), and campaign execution.The ideal candidate is someone who is not just an executor but a creative thinker, storyteller, and doer someone who can take ownership of the brands digital personality and make sure its always active, relevant, and engaging.---Key ResponsibilitiesSocial Media ManagementCurate and manage daily content for Instagram, Facebook, YouTube Shorts (photos, reels, stories).Keep pages active, engaging, and aligned with the brand identity.Ideate and execute shoots (food, ambience, BTS, campaign concepts).Monitor trends and integrate them creatively into the brands storytelling.Aggregator Platforms (Swiggy, Zomato, etc.)Manage profiles with updated menus, photos, and offers.Work on visibility campaigns (ads, listings, promotions).Track ratings/reviews and engage with customer feedback.Campaigns & MarketingConceptualize and execute seasonal, festive, and brand campaigns.Work with influencers, food bloggers, and content creators for collaborations.Ensure timely posting and active interaction with followers.Content Calendar & StrategyPlan monthly content calendars across social + aggregator platforms.Coordinate with chefs, managers, and photographers/videographers for shoot execution.Balance promotional posts with storytelling and engagement content.Analytics & ReportingTrack growth, reach, engagement, and conversions.Suggest improvements based on data insights.---What Were Looking For13 years of experience in social media / brand management (hospitality or lifestyle preferred).Strong knowledge of Instagram reels & trends.Familiar with Zomato/Swiggy backend dashboards.Good eye for design and storytelling.Organized, self-driven, and able to manage multiple moving parts (shoots, posts, campaigns).Someone who can own the brand digitally, not just post content.---Why Join UsBe the digital face of an exciting hospitality brand.Work closely with chefs, founders, and creative teams.Freedom to ideate and bring your campaigns to life.Opportunity to grow across multiple brands within the group.