Social Media Manager & Campaign Manager

Position: Social Media Manager & Campaign Manager

Location: Onsite - Udaipur (Raj.)

Job Type: Full time/ Permanent

Company: Beyoung Folks Private limited

About Beyoung -

Beyoung is a fast-growing fashion brand that curates the latest fashion trends with a focus on premium quality, diverse collections, and pocket-friendly prices. Since 2018, we’ve expanded from selling T-shirts and mobile covers to countless products, including our own brand Beyoung Originals, such as boxers, winter collections, shirts, chinos, and jeans. We have more than a million users, and our team is expanding quickly as we grow towards becoming the leading fashion brand and the only shopping destination for fashion enthusiasts.

Our team members are passionate and enthusiastic about our brand and our growth. We continue to keep our USP (unique selling point) intact by offering the best materials, beautiful designs, diverse collections, and unbeatable prices. We believe in empowering people to look and feel confident every day, and we take pride in the high quality of our apparel. Our team is always available to answer any questions, and we offer online support without ever asking for sensitive information.

Key Responsibilities:

Strategic Vision:

Develop and execute a data-driven social media strategy aligned with our brand's goals and target audience.

Audience Insight:

Conduct audience research to inform content decisions and stay ahead of industry trends.

Content Planning:

Create content strategies, content calendars, and engaging content tailored to our audience.

Data Analytics:

Utilise analytics to measure performance and provide actionable insights.

Budget Oversight:

Manage budget allocation efficiently across campaigns and platforms.

Campaign Excellence:

Craft and execute compelling social media campaigns.

Competitive Analysis:

Monitor competitors and identify opportunities for differentiation.

Trend Adaptation:

Stay updated on social media trends and adapt strategies accordingly.

Long-Term Vision:

Develop a long-term vision for our Beyoung’s social media presence.

Collaboration:

Collaborate with cross-functional teams for a unified brand message.

Influencer Marketing:

Build relationships with loyal customers who love our brand and partner with popular people on social media promote us.

Qualifications and Requirements:

• Bachelor's degree in Marketing, Communications, or a related field.
• Proven experience as a Social Media Strategist or a similar role on social media platforms like Meta, YouTube, Linkedin, Twitter and others
• Proficiency in social media tools and analytics.
• Strong written and verbal communication skills.
• Data-driven decision-making and creativity.
• Excellent organizational skills.

Beyoung Perks & Benefits:

• Extra 3rd Saturday off.
• Monthly Town Hall Meetings, rewards & appreciation programme.
• Canteen Facility
• Growing and friendly Culture