Social Media Content Writer

Job Summary:

We are seeking a creative and detail-oriented Social Media Content Writer with 1–3 years of experience to join our marketing team. The ideal candidate will be responsible for creating engaging and on-brand content for various social media platforms that aligns with our marketing goals and enhances our online presence.

Key Responsibilities:

• Create high-quality, engaging, and original content for platforms such as Instagram, Facebook, LinkedIn, Twitter (X), and YouTube.
• Develop and implement content calendars in collaboration with the social media team.
• Write catchy captions, posts, hashtags, and ad copy tailored to each platform and target audience.
• Stay up-to-date with industry trends, competitor activity, and emerging platforms to propose fresh content ideas.
• Work closely with the design and video team to align visuals with written content.
• Optimize content for engagement and reach using best practices in tone, format, and posting schedules.
• Track and analyze performance of content using analytics tools and adapt strategies based on insights.
• Assist in developing campaign strategies and storytelling across social media.
• Proofread and edit content for grammar, clarity, and brand consistency.

Requirements:

• 1–3 years of professional experience in social media content writing or digital content creation.
• Strong understanding of social media platforms and their best practices.
• Excellent command of the English language (grammar, style, tone).
• Ability to write creatively and persuasively in short and long formats.
• Familiarity with SEO, hashtags, and content marketing trends.
• Experience with tools like Canva, Buffer, Hootsuite, or similar content management platforms is a plus.